Business
JFrog Announces “Customer First” Channel Partner Program
Innovative business framework enables partners to efficiently deliver DevOps and DevSecOps solutions to help companies better build and secure their software

About this update from Jfrog Ltd.
[{"type":"text","content":"\nInnovative business framework enables partners to efficiently deliver DevOps and DevSecOps solutions to help companies better build and secure their software supply chains\n\n\n SAN JOSE, Calif.--(BUSINESS WIRE)--\nJFrog Partner Day-- JFrog Ltd. (“JFrog”) (Nasdaq: FROG), the Liquid Software company and creators of the JFrog Software Supply Chain Platform, today announced - at the company’s inaugural Partner Day – a new global channel program that eases customer adoption of JFrog solutions through third parties and aims to create new revenue streams for JFrog and its partners.\n\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20230912872512/en/JFrog Announces \"Customer First\" Channel Partner Program. (Graphic: Business Wire)\n\"JFrog expands rapidly within the enterprise, offering both on-premises and cloud solutions. Our foundation was established through strong community support, and we've become pioneers in the DevOps and Security realms,\" stated Tali Notman, Chief Revenue Officer at JFrog. \"As we prepare for the future, I am enthusiastic to witness how our scale will further flourish through collaboration with our trusted third-party partners.\"\n\n\nRather than a pyramid or tiered partner program (i.e: gold, silver, bronze), which requires steep upfront investments, the JFrog Global Partner Program is designed around a co-sell motion—enabling partners to learn by working hand-in-hand with JFrog solutions engineering, professional services, marketing and support teams. This “customer first” approach provides partners with ultimate freedom to build and scale their practices while accelerating time-to-revenue.\n\n\n\"Our aim is to provide value to partners by allowing them to tap into our solutions and expertise, which is trusted by many Fortune 100 companies across the globe,\" said Kelly Hartman, Senior Vice President of Global Channels and Alliances at JFrog. “We flipped the traditional investment-heavy partner model on its head because we think of our partners as strategic accomplices. Together we'll push the boundaries of technology to conquer the multi-billion-dollar DevOps, DevSecOps, MLOps and IoT markets while helping our joint customers reach their business goals.\"\n\n\nJFrog’s Partners program provides the flexibility to choose how partners want to cr...