Press release
Intuit Showcases Product Innovations at Intuit Connect to Fuel Accountant Success and Drive Business Growth
Business ecosystem updates deliver AI-driven insights, staffing solutions for scaling businesses, and features that engage and grow customers to power
About this update from Intuit Inc.
[{"type":"text","content":"\nBusiness ecosystem updates deliver AI-driven insights, staffing solutions for scaling businesses, and features that engage and grow customers to power prosperity\n\n LAS VEGAS--(BUSINESS WIRE)--\nToday, Intuit Inc. (Nasdaq:INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp, unveiled new innovations at its Intuit Connect conference to serve the accounting community and business customers through the company’s AI-driven expert platform. Intuit Connect (formerly known as QuickBooks Connect) is the company’s signature event for accounting professionals, taking place this week in Las Vegas.\n\nIntuit Connect event attendees were the first to get a close look at the company’s latest innovations for advancing accounting automation, payroll and workforce solutions for mid-market customers, and powerful new marketing capabilities all powered by AI. The announcements reflect Intuit’s vision to deliver one powerful business platform that helps businesses increase revenue and improve profitability.\n\n“Intuit and our accounting partners have a shared goal of helping businesses grow,” said Intuit CEO Sasan Goodarzi. “Together, we serve the financial needs of millions of shared customers, and by harnessing the power of AI, we're delivering a connected platform for accountants and their clients that save them time, drive more informed business decisions with predictive analytics and insights, and help them thrive as they expand.”\n\nDelivering Innovation for Scaling Businesses\n\nIntuit is focused on meeting the needs of growing businesses and the accounting firms that serve them, delivering a business platform with products and services that enable every customer to focus on higher-value operations that fuel their growth. New solutions and capabilities showcased at Intuit Connect include:\n\nIntuit Enterprise Suite\n\nAccording to the 2024 Intuit QuickBooks Business Solutions Survey, growth is the number one priority for mid-market businesses, with 82% prioritizing expansion at a steady or fast pace over the next year. Yet, growing, more complex businesses often find themselves maintaining cumbersome enterprise resource planning (ERP) systems while also juggling multiple applications to manage operations. This can lead to overspending on software and time wasted on manual and ...