Press release

Intuit Mailchimp Launches Over 150 New and Updated Features

Features include richer reporting and analytics, advanced segmentation, more e-commerce automations, SMS marketing, and an improved Standard Plan

articleIntuit Inc.June 15, 20234/company/intuit-inc/news/intuit-mailchimp-launches-over-150-new-and-updated-features-2023-06-15
Intuit Mailchimp Launches Over 150 New and Updated Features

About this update from Intuit Inc.

[{"type":"text","content":"\nFeatures include richer reporting and analytics, advanced segmentation, more e-commerce automations, SMS marketing, and an improved Standard Plan\n\n\n ATLANTA--(BUSINESS WIRE)--\nToday, Intuit Mailchimp (Nasdaq: INTU), the global leader in email marketing and automation*, announced the release of over 150 new and updated features to its platform to help marketers spend less time creating emails and reports, accelerate their e-commerce growth, and get more hands-on support. Some of the features that have recently launched or will be released soon include custom reporting and analytics, advanced segmentation, more e-commerce automations, customer journeys for Shopify merchants, SMS marketing, enhanced support options, and updates to Mailchimp’s Standard plan.\n\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20230615596585/en/Intuit Mailchimp announced the release of over 150 new and updated features to its platform to help marketers spend less time creating emails and reports, accelerate their e-commerce growth, and get more hands-on support. (Graphic: Business Wire)\n“We’ve been innovating for our customers at an incredible pace to help them grow their sales by creating personalized multi-channel marketing campaigns at scale,” said Intuit Mailchimp’s CEO, Rania Succar. “With this latest launch, we’re introducing new AI and automation features plus new services with a human touch designed to help our customers save time and accelerate growth.”\n\n\nWith these new features and updates, Mailchimp customers can expect to:\n\n\nReach More Customers with SMS Marketing\n\n\nComing soon, Mailchimp customers in the US will be able to use SMS marketing in Mailchimp (beta).** Mailchimp customers will be able to seamlessly integrate email, SMS marketing, automation, and data-driven insights to create personalized and effective marketing strategies for optimal results.\n\n\nIntuit Mailchimp customer PERC Coffee leaned into analytics and branding to grow from a wholesale-first business to a thriving omnichannel coffee source with a loyal customer base. Customers can find PERC’s selection of coffees in their brick-and-mortar stores and on their website.\n\n\nPERC Coffee joined Mailchimp’s beta test group for SMS and saw promising early results. “The first SMS campaign we sent with ...

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