Business
Interactive Strength Inc.’s (Nasdaq: TRNR) CLMBR Earns Approved Vendor Partner status from Crunch Fitness and is Invited to the 2024 Crunch Franchise Convention
CLMBR is now an Approved Vendor Partner for Crunch Fitness franchisees, following a successful pilot at Crunch West Hollywood earlier this yearCLMBR is
About this update from Interactive Strength Inc.
[{"type":"text","content":"CLMBR is now an Approved Vendor Partner for Crunch Fitness franchisees, following a successful pilot at Crunch West Hollywood earlier this yearCLMBR is exhibiting at the Annual Crunch Franchise Convention, from July 28 to August 1 in Phoenix, AZThere are more than 460 locations and 2.5 million members in the Crunch Fitness system AUSTIN, TX / ACCESSWIRE / July 25, 2024 / Interactive Strength Inc. (NASDAQ:TRNR) (\"TRNR\" or \"the Company\"), maker of innovative specialty fitness equipment under the CLMBR and FORME brands, today announced that CLMBR has earned Approved Vendor Partner status from Crunch Fitness and has been invited to exhibit CLMBR at the Crunch Franchise Convention, which starts on July 28 in Phoenix, AZ.Trent Ward, Co-Founder and CEO of TRNR, said: \"Crunch Fitness is one of the fastest growing gym chains in the US and we are excited that CLMBR has earned the Approved Vendor Partner status, which is a key step that enables selling CLMBRs to the wider Crunch Fitness system. After the very successful pilot at Crunch West Hollywood earlier this year, where we eventually installed 13 CLMBRs, we were targeting this opportunity to exhibit at the Crunch Franchise Convention so that we could allow the other Crunch Franchise Owners to experience CLMBR.\"The annual Crunch Franchise Convention is an invitation-only event for Franchise Owners, Vendor Partners, Club Managers and other key team members. There is a select group of Vendor Partners that exhibit, which allows Franchise Owners to evaluate and purchase equipment in order to have installations completed before the peak membership selling season begins in January.Crunch Fitness has more than 460 corporate and franchised locations currently open, and there are more than 1,400 franchise locations committed to eventually open. After a successful pilot, Crunch West Hollywood installed CLMBR devices in both a group fitness room previously used for spinning and on the cardio floor, highlighting the versatility of CLMBR.The group fitness application demonstrates the strong potential of the CLMBR opportunity, given the high number of spin bikes that have been installed over the past couple of decades across the industry. The positive reception of the class concept at Crunch West Hollywood mirrors the success of Studio CLMBR in Denver.TRNR Investor Contactir@interactivestrengt...