Intapp DealCloud Activator launched to drive growth for professional services firms

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[{"type":"text","content":"New solution uses AI to embed business development enablement into professionals’ daily workflows and maximize the value of firm relationship networks\nPALO ALTO, Calif., Feb. 26, 2025 (GLOBE NEWSWIRE) -- Intapp (NASDAQ: INTA), a leading global provider of AI-powered solutions for professionals at advisory, legal, and capital markets firms, announced the availability of Intapp DealCloud Activator. The new solution was announced today at Intapp’s annual product event in New York City. Built on the research underpinning the forthcoming book The Activator Advantage, DealCloud Activator is an AI-enabled growth platform that enables professionals to adopt and sustain successful business development practices. Using AI and behavioral science, the solution helps firms better align business development efforts with strategic goals, successfully integrate new lateral partners, and drive sustained firmwide growth. DealCloud Activator uses AI to surface real-time insights and actionable nudges that guide professionals to proactively support client relationships throughout the entire client lifecycle — without disrupting their daily routines. Additionally, firm leaders gain needed visibility into their teams’ business development activities — empowering goal setting, progress monitoring, and alignment of coaching efforts with individual, practice, and firm goals.​ “Professionals are inundated with the daily work to deliver for clients, often at the expense of business development,” said Erin Guinan, General Manager of DealCloud. “Intapp DealCloud Activator breaks business development down from a nebulous concept into a handful of simple tasks each day. It enables each professional to adopt and maintain Activator behaviors — driving consistency in BD activities, creating and maintaining connections, and delivering the right idea at the right time — at scale across the firm.” Key features of Intapp DealCloud Activator include: Relationship and opportunity signals: Changes in key relationships — such as job changes, cooling contacts, and company news — are proactively fed to users with AI-driven signals and insights.Behavioral nudges: Timely, relevant reminders on best next actions are integrated into daily workflows to foster consistent engagement.Tech stack integration: Integration with email, LinkedIn, and other tools lets users act on nudg...

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