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Innovative Eyewear, Inc. Launches New Titanium Styles of Lucyd Lyte® 2.0 Audio Eyewear
MIAMI, March 2, 2023 /PRNewswire/ -- Innovative Eyewear, Inc. ("Innovative Eyewear" or the "Company") (NASDAQ: LUCY; LUCYW), the developer and retailer of
About this update from Innovative Eyewear, Inc.
[{"type":"text","content":"MIAMI, March 2, 2023 /PRNewswire/ -- Innovative Eyewear, Inc. (\"Innovative Eyewear\" or the \"Company\") (NASDAQ: LUCY; LUCYW), the developer and retailer of smart eyewear under the Lucyd®, Nautica® and Eddie Bauer® brands, announces today that five new styles of Lucyd Lyte 2.0 audio eyewear are now available. These new styles are an addition to the 10 styles of Lyte 2.0 introduced in early February. On top of including the major feature upgrades of the Lyte 2.0 such as 12 hours playback per charge, this collection update brings several new design aesthetics to the Lucyd Lyte 2.0 line and the smart eyewear market overall:\nThe Electra frame introduces the first smart eyewear with a two-tone titanium frontplate, bringing the category to a new height of luxurious finishes.The Shimmer frame introduces the first smart eyewear on the US market in a rose gold titanium colorway.The Earthbound introduces the best-selling clubmaster style in a Bluetooth format, another first for the US smart eyewear market.The Starlyte style is a key addition developed based on user demand for a cateye style designed for women.With the introduction of these frames, Lucyd Lyte 2.0 eyewear is now available in 15 distinct styles, the most of any smart eyewear on the US market since the company's Lyte 1.0 collection. The combination of two different temple lengths, seven styles designed specifically for women, and three styles designed for petite heads, truly open the typically adult male-oriented smart eyewear category to new demographics for the first time.\nIn other news, the popular tech and entertainment site ScreenRant (90m+ monthly visitors) just rated Lucyd Lyte 1.0 eyewear the best on the market.\n\"With these five new styles of Lyte 2.0 smart eyewear, we are continuing to make the category more accessible than ever before, particularly to women and petite customers by giving them the sizing and styles they need,\" says Harrison Gross, CEO of Innovative Eyewear. \"A great pair of smartglasses is defined by three key factors: fashion, tech and suitability for all-day vision correction. The Lyte 2.0 collection addresses this successfully by offering smart frames with seamless, user-friendly Bluetooth features, high-end designer styling in a large number of shapes and sizes, and the comfort necessary for all-day wear.\"\nWatch a video of the new glass...