Business
Innovative Eyewear, Inc. Announces Lucyd Smart Eyewear Now Sold on Target.com
MIAMI, Aug. 29, 2024 /PRNewswire/ -- Innovative Eyewear, Inc. ("Innovative Eyewear" or "the Company") (NASDAQ: LUCY; LUCYW), the developer of smart eyewear
About this update from Innovative Eyewear, Inc.
[{"type":"text","content":"MIAMI, Aug. 29, 2024 /PRNewswire/ -- Innovative Eyewear, Inc. (\"Innovative Eyewear\" or \"the Company\") (NASDAQ: LUCY; LUCYW), the developer of smart eyewear under the Lucyd®, Nautica®, Eddie Bauer® and Reebok® brands, today announced that its Lucyd Lyte frames are now being sold on Target.com.\n\n \n \n \n \n \n \n\n \nIn a major move to increase its U.S. market presence, Innovative Eyewear's cutting-edge smart eyewear collection, namely products from its marquee Lucyd® brand, are available on Target.com. The new assortment with one of the largest retailers in the United States represents a significant opportunity to bring the Company's innovative products to millions of potential customers nationwide.\nThe launch on Target.com underscores Innovative Eyewear's commitment to making smart eyewear accessible to everyone, further solidifying the Company's position as a leader in the wearable tech industry.\nHarrison Gross, CEO of Innovative Eyewear, said \"Target is a long-time favorite retailer of mine, as well as millions of loyal customers in the US. Their focus on product quality, style and accessibility makes Target.com an ideal channel partner for our smart frames. We look forward to upgrading Target guests' eyewear.\"\nView the Lucyd collection on Target.com.\nAbout Innovative Eyewear, Inc.\nInnovative Eyewear is a developer of cutting-edge ChatGPT enabled smart eyewear, under the Lucyd®, Nautica®, Eddie Bauer® and Reebok® brands. True to our mission to Upgrade Your Eyewear®, our Bluetooth audio glasses allow users to stay safely and ergonomically connected to their digital lives and are offered in hundreds of frame and lens combinations to meet the needs of the optical market. To learn more and explore our continuously evolving collection of smart eyewear, please visit www.lucyd.co.\nForward Looking Statements\nThis press release contains certain forward-looking statements, including those relating to the anticipated use of proceeds from the offering, introduction of new product lines and timing of improvements and enhancements to our current products. Forward-looking statements are based on the Company's current expectations and assumptions. The Private Securities Litigation Reform Act of 1995 provides a safe-harbor for forward-looking statements. These statements may be identified by the use of forward-looking expressio...