Business
Brazilian Firms Seek Hybrid Clouds for AI, Cost Savings
Companies diversify infrastructure for consistent environments that balance efficiency, speed, security, ISG Provider Lens® report says SÃO PAULO--(BUSINESS
About this update from Information Services Group, Inc.
[{"type":"text","content":"\nCompanies diversify infrastructure for consistent environments that balance efficiency, speed, security, ISG Provider Lens® report says\n\n\n SÃO PAULO--(BUSINESS WIRE)--\nDemand for hybrid cloud services and consulting is rising in Brazil as enterprises modify their infrastructure for efficiency, security and performance, according to a new research report published today by Information Services Group (ISG) (Nasdaq: III), a global AI-centered technology research and advisory firm.\n\n\nThe 2025 ISG Provider Lens® Private/Hybrid Cloud — Data Center Services report for Brazil finds that companies are exploring alternatives to public clouds, including private clouds and colocation services, with many opting for hybrid approaches. Growing interest in generative AI is accelerating this transition as enterprises consider the technology’s significant computing and connectivity requirements. Many organizations struggle to estimate the full costs of large language models (LLMs) and lack the tools to control resource consumption by AI users.\n\n\n“As enterprises learn the strengths and limitations of public clouds for AI and other applications, there is growing interest in other options,” said Anay Nawathe, ISG cloud delivery lead for the Americas. “Managed hosting providers are helping clients establish a consistent environment for all workloads.”\n\n\nOptimizing infrastructure spending is a high priority for Brazilian companies, ISG says. Building well-integrated hybrid architectures allows them to migrate workloads to the most efficient platform. Enterprises are now “repatriating” some functions from public clouds to cloud-connected hosting or colocation facilities for this purpose.\n\n\nCompanies in Brazil are using public cloud infrastructure for GenAI proofs of concept but finding it too expensive for full-scale implementations, ISG says. They are now considering ways to run GenAI on hybrid architectures to minimize cost of ownership while preserving privacy and confidentiality. Providers of hybrid cloud design are helping a growing number of enterprises making this transition.\n\n\nTo move data quickly among distributed workloads, companies in Brazil are seeking secure, low-latency connections across hybrid environments, ISG says. Providers are responding to this demand with security tools, software-defined networking (SDN) and ...