Business
Infobird Co., Ltd Empowers Customers Engagement in SaSa Stores, Creating a New Experience in Beauty Retail Services
BEIJING, CHINA / ACCESSWIRE / June 3, 2021 / Infobird Co., Ltd (Nasdaq:IFBD) ("Infobird" or the "Company"), a software-as-a-service provider of innovative
About this update from Infobird Co., Ltd
[{"type":"text","content":"BEIJING, CHINA / ACCESSWIRE / June 3, 2021 / Infobird Co., Ltd (Nasdaq:IFBD) (\"Infobird\" or the \"Company\"), a software-as-a-service provider of innovative AI-powered, or artificial intelligence enabled, customer engagement solutions in China, announced it has entered into a cooperative agreement with SaSa Cosmetics (China) Co., Ltd., with the goal of delivering enhanced customer service and marketing capabilities to create a new experience in beauty retail services. The partnership between Infobird and SaSa represents an important and successful validation that the Company's standardized SaaS products have successfully entered the retail industry and are now recognized by reputable large enterprises in the retail cosmetics industry. Infobird believes that its strategy to transform its product offering from customized SaaS to standardized SaaS is quickly gaining traction. The strategic transformation has also accelerated the expansion and diversification of its client base to cover more industry sectors and believes this agreement represents the first of many opportunities to grow its client base in the retail industry. Based on this progress, the Company expects its revenue for fiscal 2021 will be between $22 million and $25 million, with an expected growth rate of more than 50%.SaSa (SaSa International Holdings Limited) is an influential cosmetics retail and beauty service group in Asia, and it is also one of the large retail groups in China Hong Kong . With more than 300 physical retail stores and counters in Asia, SaSa offers its customers the choice of almost 1,000 well-known brands(From SaSa's internal source). SaSa Cosmetics (China) Co., Ltd. is a wholly owned subsidiary of the Hong Kong SaSa Group in mainland China and currently has physical stores in a dozen of cities across China. As SaSa continues to expand its business in the mainland, more and more consumers interested in beauty products are choosing SaSa.In order to help SaSa optimize its marketing and customer engagement model, Infobird has provided a marketing and customer service solution for shopping guides/sales staff to improve the way in which they interact with customers. Infobird's solution also improves the efficiency of shopping guides/sales, as well as increases management effectiveness in store. Infobird's software solutions are supporting SaSa's in...