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Impinj Introduces Two New RAIN RFID Tag Chips to Advance IoT Connectivity for Automotive, Pharmaceuticals, and Food
SEATTLE--(BUSINESS WIRE)-- Impinj, Inc. (NASDAQ: PI), a leading RAIN RFID provider and Internet of Things pioneer, today announced the Impinj M780 and M781
About this update from Impinj, Inc.
[{"type":"text","content":" SEATTLE--(BUSINESS WIRE)--\nImpinj, Inc. (NASDAQ: PI), a leading RAIN RFID provider and Internet of Things pioneer, today announced the Impinj M780 and M781 RAIN RFID tag chips to connect everyday items – including automotive parts, pharmaceuticals, food, and more – that require extended product identifiers, large user memory, or both. These new tag chips are designed to help enterprises manage product shelf life, reduce waste, and comply with regulations.\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20221109005155/en/Impinj M780 and M781 RAIN RFID tag chips (Photo: Business Wire)\n“The Impinj M780 and M781 tag chips are the latest additions to the Impinj M700 series, adding large memory options to the proven performance, quality and reliability of the M700 product line,” said Jeff Dossett, Impinj chief revenue officer. “Manufacturers can use the Impinj M780 and M781 tag chips’ large product identifiers to meet regulatory compliance or industry-specific identification standards. Large user memory allows storing item-specific information, such as an expiration date, to manage product shelf life and reduce waste.”\n\nLarge memory banks store extended product attribute data\n\nThe Impinj M780 chip includes 496-bit Electronic Product Code (EPC) memory and 128-bit user memory and the Impinj M781 chip includes 128-bit EPC and 512-bit user memory. These memory sizes are optimized for extended product attributes such as batch/lot data, production date, expiration date, and weight. The new chips support current GS1 tag encoding recommendations, including the recently announced EPC Tag Data Standard (TDS) v2.0, which allows supply-chain partners to easily pinpoint products of a specific lot or batch for recall or to monitor expiry dates to ensure older products ship first or are used first.\n\n“We are thrilled to be working with the new Impinj M780 tag chip to drive digital transformation in the automotive industry. Our automotive customers need large memory for standardized encoding schemes that support increased transparency and traceability throughout the supply chain, including after-market services such as recycling and product authentication,” said Miika Pylvänäinen, Director of Product Line RFID at Confidex, a Beontag company. “The Impinj M780 chip improves the perform...