Business
Image Protect Readies Major Upgrades to Fotofy Image Platform Following Strong Launch in $108B Digital Ad Space
Image Protect Readies Major Upgrades to Fotofy Image Platform Following Strong Launch in $108B Digital Ad Space.
About this update from Image Protect, Inc.
[{"type":"text","content":"\nSAN CLEMENTE, Calif., Aug. 15, 2019 (GLOBE NEWSWIRE) -- via OTC PR WIRE -- Image Protect Inc. (OTC: IMTL) (imageprotect.com) (“Image Protect”, “IMTL”, or the “Company”), a global leader in the end-to-end copyright infringement sector, is pleased to announce the successful launch of the Company’s revolutionary new digital image marketplace and in-image advertising platform, Fotofy.com (“Fotofy\"). The launch began on August 2 and has proceeded smoothly and without issue as the Company rolls out powerful platform upgrades.\n Matthew Goldman, CEO of Image Protect, commented, “After all of the build-up into the launch, we are gratified to see it go off without a hitch. We have already seen an influx of new interest, and the reviews from professional photographers have been very strong, and very useful.” Management notes that feedback from professional photographers has expressed excitement about Fotofy’s ability to protect image rights by creating an in-image advertising footprint through free image sharing as opposed to after-the-fact attempts at enforcement to punish use infringement. The Fotofy platform differentiates itself from other digital image marketplace sites by this unique in-image ad model. In a world defined by free image sites, paid-for image sites, and hybrid versions of these two models, the Company believes that a platform that offers both free sharing of images for Image Users and the ability to monetize those same images for Image Creators is a potentially disruptive innovation with tremendous potential for growth. The Fotofy roll-out process includes an initial 90-day period during which new features and upgrades will hit the platform, massively augmenting functionality and enhancing the Fotofy experience for both Image Users and Image Creators. Coming upgrades include: Ad Tech - API to ad network, Publisher widget, Native ad moduleAd syndication control (brands and celebrity)Content Syndication control - remove or replace images, control distribution footprint by geography, website, and/or IP addressAd Revenue moduleAdvance Search technologyControlled Vocabulary Mr. Goldman continued, “Since launching nearly two weeks ago, we have already received a wave of new site account registrations from Photographers moving onto the Fotofy platform....