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AcuityAds Provides Q1 2021 Update on the Adoption of its Advertising Automation Platform, illumin
AcuityAds Provides Q1 2021 Update on the Adoption of its Advertising Automation Platform,...
About this update from Illumin Holdings Inc.
[{"type":"text","content":"\n \n \n \n AcuityAds Provides Q1 2021 Update on the Adoption of its Advertising Automation Platform, illumin\n \n \n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n \n \n \n \n \n \n Canada NewsWire\n \n \n \n \n \n New platform revenue grows over 75% sequentially to approximately\n \n $2.7 million\n \n with further strong sequential growth expected throughout 2021\n \n \n \n \n TORONTO\n \n and\n \n NEW YORK\n \n ,\n \n April 13, 2021\n \n /CNW/ - AcuityAds Holdings Inc. (TSX: AT) (OTCQX: ACUIF) (\"AcuityAds\" or \"Company\"), the leading technology company that enables advertisers to connect intelligently with audiences across digital advertising campaigns from a single platform, provided an update today on the recent performance of its new advertising automation technology, illumin.\n \n \n In Q1 2021, revenue attributable to illumin increased over 75% versus the fourth quarter of 2020 to approximately\n \n $2.7 million\n \n . Demand for the platform continues to be very robust with strong growth in its sales pipeline. As such, the Company believes illumin's revenue will experience strong sequential growth again in Q2 2021.\n \n \n \"For the second quarter in a row, illumin exceeded our internal expectations.  We ended the first quarter with 17 illumin clients and we believe this number will increase significantly in the quarters ahead. Customer feedback continues to be very positive and the majority of illumin revenues are from clients which are new to the Company,\" said\n \n Tal Hayek\n \n , CEO and Co-Founder of AcuityAds. \"Given our rapidly increasing backlog and pipeline, we believe illumin's sequential revenue growth will see continued strong momentum throughout the rest of the year.\"\n \n \n To learn more about illumin, contact\n \n \n [email protected]\n \n \n or visit illumin.com\n \n \n \n About AcuityAds:\n \n \n AcuityAds is a leading technology company that provides marketers a powerful and holistic solution for digital advertising across all ad formats and screens to amplify reach and Share of Attention® throughout the ...