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AcuityAds Achieves New Milestone - Signs 100th Partner for its Self-Serve Programmatic Marketing Platform

AcuityAds Achieves New Milestone - Signs 100th Partner for its Self-Serve Programmatic Mar...

articleIllumin Holdings Inc.June 27, 20164/company/illumin-holdings-inc/news/acuityads-achieves-new-milestone-signs-100th-partner-for-its-self-serve-programmatic-marketing-platform
AcuityAds Achieves New Milestone - Signs 100th Partner for its Self-Serve Programmatic Marketing Platform

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[{"type":"text","content":"\n\n\n\nAcuityAds Achieves New Milestone - Signs 100th Partner for its Self-Serve Programmatic Marketing Platform\n\n/* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntaj{\nTEXT-ALIGN: JUSTIFY\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n\n\n\n\n\n\nAcuityAds Achieves New Milestone - Signs 100th Partner for its Self-Serve Programmatic Marketing Platform\nCanada NewsWire\nTORONTO and NEW YORK, June 27, 2016\n\n\n\nTORONTO and NEW YORK, June 27, 2016 /CNW/ - AcuityAds Holdings Inc. (TSXV:AT) (\"AcuityAds\" or \"Company\"), a technology leader that provides targeted digital media solutions enabling advertisers to connect intelligently with audiences across online display, video, social and mobile campaigns, today announced that it has reached the 100th partner mark for its Self-Serve Programmatic Marketing Platform.  Acuity's partner roster, which now includes a blended mix of both brands and agencies has expanded rapidly since launching the Self-Serve Platform only 24 months ago, adding 10 new partners in May 2016 alone. \n\nAcuity's Self-Serve Programmatic Marketing Platform enables partners to manage digital advertising campaigns easily and efficiently via an intuitive user interface with access to extensive resources including campaign specialists, training and support experts.  The platform is powered by proprietary machine learning technology, enabling marketers to supercharge their digital marketing by taking extreme control of their programmatic advertising campaigns, redefining industry standards for data-driven transparency.  \n\n\"Acuity saw that there was a real gap in the market for a programmatic solution that put marketers in the driver's seat because both brands and agencies were in need of a tool that provided campaign visibility, control and flexibility. This led to the creation of our Self-Serve Platform, which allows marketers and agencies alike to control their campaigns down to the very last detail,\" said AcuityAds CEO Tal Hayek.  \"The Self-Serve business now represents the fastest growing revenue segment of our business worldwide and the 100 par...

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