Press release
IDEXX expands ImageVue digital imaging portfolio, making enhanced radiation safety and superior diagnostic image quality affordable to more veterinarians
Offers higher image contrast and sharpness, plus reduces radiation dose by 25% or more WESTBROOK, Maine, Aug. 12, 2020 /PRNewswire/ -- IDEXX Laboratories,

About this update from Idexx Laboratories, Inc.
[{"type":"text","content":"Offers higher image contrast and sharpness, plus reduces radiation dose by 25% or more\n WESTBROOK, Maine, Aug. 12, 2020 /PRNewswire/ -- IDEXX Laboratories, Inc. (NASDAQ: IDXX), a global leader in veterinary diagnostics and software, today announced the expansion of its industry-leading imaging portfolio to include the ImageVue® DR30 Digital Imaging System. This is the third ImageVue® digital imaging system from IDEXX in four years. Launched in 2016, the ImageVue® DR50 Digital Imaging System is the lowest dose radiography system in veterinary medicine and includes the most advanced digital imaging technology in the market. Now, the new ImageVue DR30 system makes high-quality images and improved radiation safety accessible to a broader range of veterinarians who may have previously thought advanced low-dose digital radiography was financially out of reach. \n\n \n \n \n \n \n \n\n \n\"IDEXX is committed to making enhanced radiation safety and high-quality diagnostic images accessible to all veterinary professionals,\" said Tina Hunt, Executive Vice President and General Manager, Point-of-Care Diagnostics and Worldwide Operations. \"We are constantly innovating to advance the health and well-being of pets and the veterinary professionals who care for them. The ImageVue DR30 Digital Imaging System does just that, bringing customers an affordable way to get deeper diagnostic insights for patient care and a lower dose of radiation to preserve the health of veterinary professionals.\"\nThe ImageVue DR30 system is ideal for veterinary practices upgrading from computed radiography, less-advanced digital radiography systems, or film, and it offers:\nHigher image contrast and sharpness via proprietary TRUVIEW™ ART technology to support easier and more confident diagnoses. Reduction in radiation dose by 25% or more compared to computed radiography and less-advanced digital radiography systems. Quick and easy 3-step image capture with 70% faster workflow than computed radiography technology to help increase staff efficiency. More environmentally sustainable design with 20% less product packaging. \"The ImageVue DR30 system has greatly improved my practice. We can do so much more with it in less time than our previous system,\" said Dr. Jenny Fuller, owner of Gaylord Veterinary Hospital in Gaylord, MI, who upgraded her practice from a comput...