Business
COLUMBUS® Craft Meats Expands Deli Portfolio with First Standalone Pepperoni Product
COLUMBUS® Craft Meats, a leading brand in premium salumi, has launched its first standalone pepperoni deli product: COLUMBUS® Uncured Pepperoni. A brand rooted in Italian American tradition, the COLUMBUS ® brand recognized an opportunity to bring bold, elevated pepperoni to the deli, crafted for consumers craving premium flavor and versatility.
About this update from Hormel Foods Corporation
[{"type":"text","content":"New uncured pepperoni developed in response to consumer demand for premium, versatile deli meats","length":96,"tagName":"p","attribs":{}},{"type":"text","content":"AUSTIN, Minn. , July 1, 2025 /PRNewswire/ -- COLUMBUS® Craft Meats, a leading brand in premium salumi, has launched its first standalone pepperoni deli product: COLUMBUS® Uncured Pepperoni. A brand rooted in Italian American tradition, the COLUMBUS ® brand recognized an opportunity to bring bold, elevated pepperoni to the deli, crafted for consumers craving premium flavor and versatility.","length":396,"tagName":"p"},{"type":"image","alt":"COLUMBUS® Craft Meats, a leading brand in premium salumi, has launched its first standalone pepperoni deli product: COLUMBUS® Uncured Pepperoni.","displaySize":"","headline":null,"caption":"COLUMBUS® Craft Meats, a leading brand in premium salumi, has launched its first standalone pepperoni deli product: COLUMBUS® Uncured Pepperoni.","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":400,"url":"https://media.zenfs.com/en/prnewswire.com/bb716eba466275c8d746aa7e837f49a8"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/qwKqkKWnkkP3XsSYCU0Tkw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTcwNTtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/bb716eba466275c8d746aa7e837f49a8","width":400,"height":400}},"href":"https://mma.prnewswire.com/media/2721890/COLUMBUS_Uncured_Pepperoni.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":""The deli pepperoni category has seen significant growth, with $108 million in retail sales and a 5.5% increase year-over-year," said Katie Yan, brand manager for COLUMBUS® Craft Meats. "Nearly 70% of consumers* are looking for new flavors and sizes in deli pepperoni. This product meets that demand with premium quality and versatility."","length":358,"tagName":"p"},{"type":"text","content":"COLUMBUS® Uncured Pepperoni is crafted with whole cuts of hand-trimmed pork and seasoned with cracked fennel and paprika — delivering a bold, spicy and smoky flavor profile. Unlike many pepperoni products on the market, uncured pepperoni is slow-aged and never heat-treated, keeping with the brand's commitment to traditional methods.","length":338,"tagName":"p"},{"type":"text","content":"With a medium diameter and a slice thickness that balanc...