Business
Hop-on Creative Executive Curt Doty Joins the C-Suite for Digitalage as Chief Creative Officer
Hop-on Creative Executive Curt Doty Joins the C-Suite for Digitalage as Chief Creative Officer.
About this update from Hop-on, Inc.
[{"type":"text","content":"\n Hollywood, CA, Nov. 17, 2021 (GLOBE NEWSWIRE) -- via NewMediaWire -- Hop-on, Inc. (OTC:HPNN), an international leader in the development and manufacture of electronics, software and telecommunications hardware, has announced Curt Doty as the Chief Creative Officer for its recently announced decentralized social media, entertainment, and journalism platform Digitalage. The recent news of Hop-on’s intention to acquire Doty’s company Vertuoso, specializing in vertical story-telling, ad-tech and content development will integrate Vertuoso’s expertise into Digitalage. Peter Michaels, CEO, Hop-on, Inc., and Curt Doty, Founder, Vertuoso, jointly made today’s announcement. Doty’s role includes the proper cultivation and development of an overall creative direction for the company. As Chief Creative Officer (CCO) Doty is responsible for managing and directing all creative teams, internal and external and their output. This includes Branding, Marketing, User Experience, Content and Advertising. Doty’s consultant role up through the company’s stealth mode has been to create the brand identity and positioning. On the user experience side, he has led a team of designers to create one of the more innovative interfaces for any social media platform. According to Doty, “I am most excited about this platform because of its future facing philosophy of artist’s rights, fair and equitable revenue share for content creators and correcting all the ills of current social platforms. Including greater services, driving better personalization, creating robust creator tools, and a new suite of innovative ads thus powering the platform’s unique support of its creative community.” Regarding today’s announcement, Peter Michaels, CEO of Hop-on, said, \"Under Curt’s creative leadership we will provide our users, advertisers, publishers, and other content providers with a new user experience for Web 3.0 and the Creator Economy. I am blown away by his work to date.” Curt Doty states, “Digitalage is laying the foundations for fully immersive extended reality experiences that will radically transform social and communications paradigms, as well as delivery and consumption of entertainment and journalism. It is a dream project.” About Curt Dot...