Business
Hertz Transformation Drives Structural Revenue Gains and Builds Sustainable Momentum
ESTERO, Fla., February 26, 2026--HERTZ TRANSFORMATION DRIVES STRUCTURAL REVENUE GAINS AND BUILDS SUSTAINABLE MOMENTUM
About this update from Hertz Global Holdings, Inc
[{"type":"text","content":""Hertz sits on a stronger foundation today than we did one year ago," said Gil West, Chief Executive Officer of Hertz. "In the fourth quarter, we delivered measurable progress and our strongest year-over-year revenue performance in nearly two years, despite a complex environment. We achieved a $2 billion improvement in profitability in our first full year under the Back-to-Basics strategy, driven by meaningful gains in revenue, utilization, unit economics, and customer experience."","length":506,"tagName":"p"},{"type":"text","content":""With a healthier fleet and improving residual performance, we are building from a position of strength and have begun to expand retail and mobility capabilities bolstering the Hertz platform. Spanning Rent-A-Car, Service, Fleet, and Mobility, we believe these businesses will generate value well beyond traditional rental, and ultimately redefine the role Hertz plays in the future of mobility."","length":406,"tagName":"p"},{"type":"text","content":"ESTERO, Fla., February 26, 2026--(BUSINESS WIRE)--Hertz Global Holdings, Inc. (NASDAQ: HTZ) ("Hertz," "Hertz Global," or the "Company") today reported results for its fourth quarter and full year 2025.","length":231,"tagName":"p"},{"type":"text","content":"Q4 AND FULL YEAR 2025 HIGHLIGHTS","length":32,"tagName":"p"},{"type":"list","items":[{"val":[{"type":"text","content":"Revenue totaled $2.0 billion in the fourth quarter and $8.5 billion for full-year 2025, reflecting sequential improvement in pricing and resulting in Hertz's strongest year-over-year revenue performance since Q1 2024.","length":221,"tagName":"p","attribs":{}}]}],"tagName":"ul","bulletedList":true,"length":221,"olType":false},{"type":"list","items":[{"val":[{"type":"text","content":"Year-over-year Revenue per Unit (RPU) and Revenue Per Day (RPD) metrics improved sequentially through 2025. This momentum has continued into Q1 2026 as the Company expects to deliver mid-single digit revenue growth, driven by continued progress on internal revenue management initiatives and a positive industry pricing environment.","length":332,"tagName":"p","attribs":{}}]}],"tagName":"ul","bulletedList":true,"length":332,"olType":false},{"type":"list","items":[{"val":[{"type":"text","content":"Profitability improved more than $2 billion year ov...