Press release
OXO Launches Rapid Brewer: Exquisite Coffee Anywhere in 5 Minutes or Less
Make rich, hot concentrated coffee and smooth, low-acid cold brew anywhere, anytime. No plugs, no charging. NEW YORK, Sept. 17, 2024 /PRNewswire/ -- OXO, an

About this update from Helen Of Troy Limited
[{"type":"text","content":"Make rich, hot concentrated coffee and smooth, low-acid cold brew anywhere, anytime. No plugs, no charging.\nNEW YORK, Sept. 17, 2024 /PRNewswire/ -- OXO, an award-winning consumer brand from the Home & Outdoor business segment of Helen of Troy Limited (NASDAQ: HELE), is excited to announce the launch of the OXO Rapid Brewer, an innovative portable coffee maker, and the latest addition to the OXO Brew line of award-winning coffee products. At just under $40, the Rapid Brewer brews exquisite hot concentrated coffee in two minutes and smooth, low-acid cold brew in five minutes – all without the hassle of steeping, cords and plugs, or charging.\n\n \n \n \n \n \n \n\n \nAs consumers look to enjoy cold brew or espresso beverages at home, they often face cumbersome brewing methods involving bulky machinery, costly pods, and lengthy steeping times. Espresso machines can be expensive and difficult to use, while cold brew methods can take up to 24 hours to achieve a smooth taste. Recognizing the need for a more efficient, cost-effective, and easily accessible solution, OXO, known for its inventive and thoughtfully designed products, developed the Rapid Brewer.\nComparable to the size of a standard water bottle, the Rapid Brewer is lightweight, portable and cordless, allowing coffee lovers to brew great tasting coffee anywhere, anytime. The easy-to-use and easy-to-clean Rapid Brewer uses high-pressure extraction to create rich, smooth coffee. Brew rich, hot concentrated coffee in 2 minutes or smooth, low-acid cold brew in 5 minutes. \nCompact and Portable: The Rapid Brewer fits in the palm of your hand and tucks easily into a suitcase, perfect for travel.Versatility: Use concentrated coffee to make almost any coffee concoction, from a traditional Americano to a Vietnamese Cold Brew, to a decadent Affogato.Easy to Use: Features a separate fill line for ground coffee and water to ensure perfect results every time.High-Pressure Extraction: The pressurized brewing chamber ensures flavor extraction.Contains Recycled Content: OXO's commitment to sustainability is reflected in the Rapid Brewer's design and material selections. The carafe and water chamber are made out of Tritan™ Renew, made from 50% recycled content*. Additionally, the small brewing size -- just the amount you need – and built-in reusable filter, contribute to less waste compar...