Sports
‘Pub Delivery’: Heineken® brings fans’ matchday ritual – and their ‘lucky pub’ - with them to Lisbon for the UEFA Women’s Champions League final
A Media Snippet accompanying this announcement is available in this link. AMSTERDAM, May 23, 2025 (GLOBE NEWSWIRE) -- Half of football fans have matchday rituals – and nearly as many (46%)* believe their superstitions can influence the score. For two Arsenal fans, that ritual meant watching every game from the same corner of The Twelve Pins bar in North London - same seats, same beers, same pre-match routine. So, when their team reached the UEFA Women’s Champions League final, Heineken did what
About this update from Heineken Nv
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