Business
PureSoftware, a Happiest Minds Company, Secures Two Honors at IBSi Digital Banking Awards 2025 for Arttha's Excellence in Digital Lending and Wallet Innovation
PureSoftware, a fully owned subsidiary of Happiest Minds, is proud to announce that its flagship digital banking platform, Arttha, has won two top honors at the prestigious IBSi Digital Banking Awards 2025. Arttha was recognized as the Functional Area Winner in Digital Wallet for G-Money Financial Services, a wholly-owned subsidiary of GCB Bank (one of the largest banks in Ghana), and as the Regional Winner for Africa for EcoCash, reinforcing its position as a trusted partner for global banks an
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[{"type":"text","content":"BENGALURU, India and NAIROBI, Kenya and SINGAPORE, Aug. 13, 2025 /PRNewswire/ -- PureSoftware, a fully owned subsidiary of Happiest Minds, is proud to announce that its flagship digital banking platform, Arttha, has won two top honors at the prestigious IBSi Digital Banking Awards 2025. Arttha was recognized as the Functional Area Winner in Digital Wallet for G-Money Financial Services, a wholly-owned subsidiary of GCB Bank (one of the largest banks in Ghana), and as the Regional Winner for Africa for EcoCash, reinforcing its position as a trusted partner for global banks and fintechs.","length":597,"tagName":"p"},{"type":"image","alt":"PureSoftware, a Happiest Minds Company, Secures Two Honors at IBSi Digital Banking Awards 2025","displaySize":"","headline":null,"caption":"PureSoftware, a Happiest Minds Company, Secures Two Honors at IBSi Digital Banking Awards 2025","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":400,"url":"https://media.zenfs.com/en/prnewswire.com/a7301f3e2cb2925db82f2e6584d1e4e1"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/FwNMnMFON6YoB2npZ0ASyg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTcwNTtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/a7301f3e2cb2925db82f2e6584d1e4e1","width":400,"height":400}},"href":"https://mma.prnewswire.com/media/2749694/HM_PureSoftware_IBSi.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"Arttha, from PureSoftware, is a globally trusted digital banking platform. It offers digital banking solutions in Digital Lending, Payments, Retail & SME Banking, Core Banking, BNPL, and Agency Banking. With its cloud-native architecture, Arttha helps banks and fintechs increase revenue, expand services, and improve access to financial products.","length":351,"tagName":"p"},{"type":"text","content":"Joseph Anantharaju, Co-Chairman & CEO, Happiest Minds Technologies, said, "We're thrilled to see Arttha's transformational work being recognized at a global platform. These awards are a testament to the innovation and customer-centricity that define the joint vision of Happiest Minds and PureSoftware."","length":330,"tagName":"p"},{"type":"text","content":"With its cloud-native architecture, Arttha helps financial enterprises across Africa and other high-growth markets accelerate growth and digital trans...