Business
GrowGeneration Announces Social Equity Initiative
"American Idol" Style Competition in New Jersey will Award 25 Cultivation Teams a Full Scholarship Package and Award Five Teams with the Grand Prize DENVER,

About this update from Growgeneration Corp.
[{"type":"text","content":"\"American Idol\" Style Competition in New Jersey will Award 25 Cultivation Teams a Full Scholarship Package and Award Five Teams with the Grand Prize\n DENVER, Jan. 18, 2022 /PRNewswire/ - GrowGeneration Corp. (NASDAQ: GRWG), (\"GrowGen\" or the \"Company\") the nation's largest chain of specialty hydroponic and organic garden centers, announced today that, together with Harvest 360 Technologies, LLC (H360), they are launching a new National Program to support education and training for Social Equity applications.\n\n \n \n \n \n \n \n\n \nRegulations in both New York and New Jersey seek to create a framework to regulate cannabis in these states in a manner that promotes social equity and economic development, placing an emphasis on promoting inclusion of diverse populations in the medicinal and recreational cannabis industries. GrowGeneration together with Harvest 360 is committed to delivering solutions to these operators and supporting their communities. This program with H360, gives GrowGeneration a direct method to help new companies grow their businesses. These Micro Grow licenses in the New Jersey Adult-Use Cannabis market represent a new generation of growers that GrowGen believes will be the NEXTGEN of entrepreneurship to expand the cannabis industry. \n\"Today we announce NEXTGEN, the first initiative in our goal of supporting social equity and the inclusion of diverse applicants, including minority, women, and veteran entrepreneurs, to identify and empower small cultivators in New Jersey\" said Michael Salaman President and co-founder of GrowGen. \"We expect over 500 teams to enter this competition, and GrowGeneration will be fully supporting 25 teams. That's over 100 people provided with a full scholarships with H360\". Enter Competition Here\nThis new national Education & Training program is the first commitment of its kind in the industry. The NEXTGEN Micro Cultivation competition, will begin with a GrowGen commitment of up to $500,000 to provide full scholarships for 25 Cultivation teams, that will establish Micro Grow licenses in the New Jersey Adult-Use Cannabis market. \nGrowGen will provide scholarships to the program, access to equipment packages and market resources to the applicants. All entries in the contest will get access to an online cultivation portal with valuable resources to assist in the preparat...