Business
Greene Concepts Addresses Sales to 300 Million Amazon Customers While Be Water Continues to Sell Out in all Distribution Centers
Greene Concepts Addresses Sales to 300 Million Amazon Customers While Be Water Continues to Sell Out in all Distribution Centers.
About this update from Greene Concepts, Inc.
[{"type":"text","content":"(Newsfile Corp. - February 22, 2021) - Greene Concepts Inc. (OTC Pink: INKW) is pleased to provide an update to shareholders about the current status of the BE WATERTM product line on its' Amazon.com listing. As the product continues to sell out at each of the six distribution centers where the company has sent inventory (see Feb. 16, 2021 press release), many have inquired why the Amazon.com listing shows the product as \"Currently Unavailable\" in many markets around the U.S. thereby not allowing current purchases. This release serves to answer those questions and how Greene Concepts will continue to press forward to drive increased sales and product availability.Be Water ArtisanTo view an enhanced version of this graphic, please visit:https://orders.newsfilecorp.com/files/6717/75070_7c92c2d594556870_002full.jpgThe company employed an Amazon e-Optimization specialist, Sean Farrington, the owner and CEO EcomOptimization, to help grow brand awareness and SEO of the company's BE WATER brand on Amazon as noted in the company's September 15, 2020 press release. After consulting with Amazon, Mr. Farrington provided the following information:\"New Product Inventory Limits and Regional Availability are the two factors at play here. First is New Product Inventory Limits. There are a lot of new sellers constantly launching products that cause burdens on Amazon's massive system. As such Amazon limits inventory allotments for new products. Typically, Amazon calculates inventory allotments based on the previous three months of sell-through. Because BE WATER has no such history, Amazon sets the allotment based on a number of factors including product size and weight. The goal is to manage limited shelf space of new products until it is proven whether or not they sell. As more cases of BE WATER sell, this allowance number will increase.\"Be Water Be FreshTo view an enhanced version of this graphic, please visit:https://orders.newsfilecorp.com/files/6717/75070_7c92c2d594556870_003full.jpgMr. Farrington continues, \"Second is Regional Availability. To offer the fastest delivery for Prime shoppers, Amazon disperses inventory to regional warehouses based on expected sell-through in those regions. Because of initial inventory limits, this may mean that if two shoppers from different states are searching for BE WATER on Am...