Business
Greater Cannabis Company Partners with Allume Cosmeticos To Develop New Cosmetics Line
Greater Cannabis Company Partners with Allume Cosmeticos To Develop New Cosmetics Line.
About this update from Greater Cannabis Co Inc.
[{"type":"text","content":"\nAgreement with Leading Beauty And Personal Care Brand In Brazil Represents Company’s First Contract in Emerging CBD Cosmetics and Beauty Market\n\n \n \n \n \n \n \n \n \n \n \n \n Allume Cosmeticos leading beauty company in Brazil partners with GCAN.\n \n \n \n \n \n \n \n \n\n  BALTIMORE, MD, April 11, 2019 (GLOBE NEWSWIRE) --  Greater Cannabis Company (OTCQB: GCAN), a market leader and innovator in the development and commercialization of cannabinoid delivery systems, today announced a letter of agreement (LOI) with leading Brazilian beauty and personal care company Allume Cosmeticos. Under the terms of the agreement, Greater Cannabis Company will customize formulations and incorporate its proprietary technology to infuse pharmaceutical-grade cannabidiol (CBD) into Allume’s new line of CBD-based cosmetic products, empowering Allume to market and distribute CBD-infused beauty and personal care for its retail partners, distributors and millions of customers. CBD has shown multiple beauty and personal care benefits, ranging from antioxidants for anti-aging to anti-inflammatory for acne and other treatments. Its effectiveness in these applications requires excellent  product bioavailability and reliable stability. Greater Cannabis Company’s patented technology platform has demonstrated this in the delivery of cannabis actives across different mediums in lab studies, including beauty and personal care. The company combines this with expertise and innovation in concept development to full-scale commercialization to assist its retail and manufacturing clients in bringing CBD products to market. “The Brazilian cosmetics market, the fifth largest in the world, has long been a global leader in beauty and personal care products, with Allume on the forefront of product concept and innovation for over 40 years,” said Aitan Zacharin, Chief Executive Officer of Greater Cannabis Company. “We are honored to have been selected by Allume Cosmeticos to develop its CBD products, which we believe is a testament of the strength and efficacy of our proprietary CBD formulation technology and the industry’s increasing demand for it..” Today’s announcement of its relationship with Allume Cosmeticos continues The Greater Cannabis Company’s growth and position as a leading innov...