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Goodyear's Assurance WeatherReady® 2 Sets New Standard for All-season Tires with Industry-leading Test Results

New Assurance WeatherReady® 2 is the pinnacle tire for all-weather driving and outperforms leading competitors in wet handling, wet braking and dry handling

articleThe Goodyear Tire & Rubber CompanyAugust 20, 20244/company/goodyear-tire-and-rubber-co/news/goodyears-assurance-weatherreadyr-2-sets-new-standard-for-all-season-tires-with-industry-leading-test-results
Goodyear's Assurance WeatherReady® 2 Sets New Standard for All-season Tires with Industry-leading Test Results

About this update from The Goodyear Tire & Rubber Company

[{"type":"text","content":"New Assurance WeatherReady® 2 is the pinnacle tire for all-weather driving and outperforms leading competitors in wet handling, wet braking and dry handling\nAKRON, Ohio, Aug. 20, 2024 /PRNewswire/ -- Today, Goodyear (NASDAQ: GT) introduced the Assurance WeatherReady 2, a tire that delivers unparalleled all-weather performance backed by industry-leading test results in wet handling, wet braking and dry handling. The tire has set a new performance standard for all-season tires, making it the perfect choice for an all-weather solution.\n\n \n \n \n \n \n \n\n \nGoodyear tested the new Assurance WeatherReady® 2 against similar competitor products, including the Michelin CrossClimate2, Bridgestone WeatherPeak, and Pirelli Scorpion WeatherActive. In head-to-head comparisons1, the Assurance WeatherReady® 2's premium performance came in first when testing for wet handling, wet braking and dry handling - establishing it as the ideal choice for an all-weather solution and setting a new standard for all-season tires.\nFeaturing Goodyear's innovative All-Weather Technology, the Assurance WeatherReady® 2 is equipped with a versatile tread compound that adapts seamlessly to any weather condition. AquaTred® Technology is a testament to Goodyear's legacy in wet traction, with its sweeping Evolving Traction™ Grooves that help efficiently move water and slush away from the tire, ensuring steadfast performance and grip in wet conditions. The Assurance WeatherReady® 2 tire also boasts the coveted Three-Peak Mountain Snowflake (3PMS) designation2. This distinction indicates that the tire meets or surpasses certain stringent snow traction criteria established by Federal Motor Vehicle Safety Standards.\nAnne Johnson, director, Category Strategy & Planning, says, \"The Assurance WeatherReady® 2 redefines what drivers can expect from an all-weather tire with its advanced technologies and superior handling capabilities, reflecting Goodyear's steadfast dedication to innovation and superior quality. It's an ideal tire for drivers looking for a solution that will allow them to face any weather condition with utmost confidence and control.\"\nBuilding on the history of the Assurance family of tires, the Assurance WeatherReady® 2 features a built-in Wear Gauge® allowing drivers to continuously monitor tire tread depth over the course of the 60,000-mile (95,0...

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