Business
Hightouch Raises $150 Million to Reinvent How Marketing Works Using AI
SAN FRANCISCO, April 29, 2026--Hightouch, the leader in data and AI for marketing, today announced a $150 million Series D financing led by Growth Equity at Goldman Sachs Alternatives and Bain Capital Ventures, valuing the company at $2.75 billion. Additional investors and strategic partners also participated in the round, including Iconiq Capital, Sapphire Ventures, Amplify Partners, Y-Combinator, and TD7, the venture capital arm of The Trade Desk.
About this update from Goldman Sachs Group, Inc. (the)
[{"type":"image","alt":"","displaySize":"","headline":null,"caption":"","credit":null,"className":"","disableSlideshowImg":false,"size":{"original":{"width":480,"height":240,"url":"https://media.zenfs.com/en/business-wire.com/9d8a42bb06bfd309cf344f1e7a4afe83"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/xP2xbT05GfjW6MCQZYGqsg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTQ4MA--/https://media.zenfs.com/en/business-wire.com/9d8a42bb06bfd309cf344f1e7a4afe83","width":480,"height":240}},"lazy":false},{"type":"text","content":"Series D led by Growth Equity at Goldman Sachs Alternatives and Bain Capital Ventures values company at $2.75 billion as enterprises adopt AI agents to accelerate marketing innovation and execution","length":197,"tagName":"p","attribs":{}},{"type":"text","content":"SAN FRANCISCO, April 29, 2026--(BUSINESS WIRE)--Hightouch, the leader in data and AI for marketing, today announced a $150 million Series D financing led by Growth Equity at Goldman Sachs Alternatives and Bain Capital Ventures, valuing the company at $2.75 billion. Additional investors and strategic partners also participated in the round, including Iconiq Capital, Sapphire Ventures, Amplify Partners, Y-Combinator, and TD7, the venture capital arm of The Trade Desk.","length":470,"tagName":"p"},{"type":"text","content":"The company has grown more than 100% in each of the past two years as enterprises adopt AI agents to automate and execute marketing workflows, signaling a broader shift in how marketing operates.","length":195,"tagName":"p"},{"type":"text","content":""Marketing is sorely in need of reinvention," said Kashish Gupta, co-founder and co-CEO of Hightouch. "But most AI solutions haven’t actually changed how marketing works. Instead, they generate vast amounts of mediocre content that doesn’t really get used. We built Hightouch to rethink marketing end-to-end, so AI agents can operate directly on trusted data, find opportunities 24/7, and then generate and execute high-quality campaigns across channels."","length":475,"tagName":"p"},{"type":"text","content":"Over the past 18 months, many companies experimented with AI in marketing, but results have fallen short. Unlike engineering, where AI can operate on structured code, marketing depends on brand context, proprietary data, and complex workflows, areas where most AI tools lack access or understanding...