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GoDaddy's New ANS Marketplace Tells You Which AI Agents You Can Trust
ANS Marketplace showcases the internet's first ANS-verified AI agents Originally published on GoDaddy TEMPE, AZ / ACCESS Newswire / December 29, 2025 / GoDaddy (NYSE:GDDY) announced the next phase of its Agent Name Service (ANS), unveiling the new ...
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[{"type":"text","content":"ANS Marketplace showcases the internet's first ANS-verified AI agents","length":73,"tagName":"p"},{"type":"text","content":"Originally published on GoDaddy","length":31,"tagName":"p"},{"type":"text","content":"TEMPE, AZ / ACCESS Newswire / December 29, 2025 / GoDaddy (NYSE:GDDY) announced the next phase of its Agent Name Service (ANS), unveiling the new ANS Marketplace at www.GoDaddy.com/ANS - along with a set of new AI agents people can try today. The ANS Marketplace gives entrepreneurs, developers and platforms a way to discover ANS-verified agents, understand how they work and see ANS trust signals in action.","length":409,"tagName":"p"},{"type":"text","content":"ANS is GoDaddy's trusted identity naming system for AI agents, designed to help keep the internet and people safe from rogue AI agents. ANS builds trust and security with agentic agents by pairing human-readable names with a cryptographically verifiable identity so that agents can be discovered, verified and governed across ecosystems. It builds on GoDaddy's decades of experience as a leader in domain names, Domain Name System (DNS) and certificate infrastructure.","length":476,"tagName":"p"},{"type":"text","content":""ANS is about making AI agents as discoverable and trustworthy as domains and websites," said Travis Muhlestein, GoDaddy chief technology officer for product & AI. "With the ANS Marketplace, we're showing people what trusted agents can do and giving a clear, ANS-backed standard for what 'trustworthy agents' actually means."","length":361,"tagName":"p"},{"type":"text","content":"ANS Marketplace launches with early test agentsThe new marketplace site at www.GoDaddy.com/ANS features a curated set of AI agents that demonstrate practical use cases for small businesses and developers. They include:","length":219,"tagName":"p"},{"type":"list","items":[{"val":[{"type":"text","content":"Brand Advisor - Suggests business and domain names based on a business description, checks domain availability and can generate logo and banner concepts.","length":153,"tagName":"p"}]},{"val":[{"type":"text","content":"Home Page Advisor - Analyzes a website's home page, suggests improvements and checks basic SEO signals for the page.","length":120,"tagName":"p"}]},{"val":[{"type":"text","content":"Place Reviews Analyzer - Reads ...