Business
GLOBAL CLEAN ENERGY ACQUIRES THE ECOAPPCOMPANY PLATFORM
GLOBAL CLEAN ENERGY ACQUIRES THE ECOAPPCOMPANY PLATFORM.
About this update from Global Clean Energy, Inc.
[{"type":"text","content":"HOUSTON, TX, June 21, 2016; Global Clean Energy, Inc. (OTC PINK: GCEI), has acquired the assets of TheEcoAppCompany, consisting of IP rights, databases and eighteen strategic domains. This acquisition is GCE’s latest addition to its ongoing plans in Waste 2 Fuel and PGM sectors. One significant advantage of TheEcoAppCompany is that supply chains and infrastructure are already in place, eliminating the need for large CAPEX funding.\nThe EcoAppCompany specializes in ‘User Requests’ and ‘User-Driven Markets’, which are Internet-mediated marketing platforms where the requests of customer trigger and influence the ultimate offerings, not unlike the crowd-funding phenomenon. \nGCE President, Earl Azimov stated, “This is the future, as companies move from mass marketing to tightly focused marketing models such as User Requests and User-Driven Markets. The platforms GCE is acquiring create highly motivated consumers. Our goal has always been to increase the adoption rate of products that reduce carbon emissions and waste. The EcoAppCompany brands meet these objectives and rank extremely high on social media in terms of passion, engagement, and sentiment. By aggregating their online requests, consumers are motivated by a sense of communal social action, the desire for an outcome that addresses their needs, and shared responsibility for the ultimate success. After spending my career in web technologies and Cleantech, this is terrific addition for GCE’s growth and value creation”. \nThe EcoAppCompany was developed by Brian Levine, who previously served as COO of GCE and will be responsible for bringing the applications to market. Levine has an extensive background in retail, distribution, manufacturing, clean tech, Internet and banking. “Being involved in diverse industries, I have always been guided by an unwavering ‘the customer is always right’ philosophy”, stated Levine. “The User Requests/User-Driven Markets model allows us to curate and tailor offerings driven directly by users in a way never envisioned before. GCE will initially focus on the LED lighting market, which is troubled by exaggerated manufacturer performance, and warranty claims. “It disturbs buyers who purchase expensive LED’s with 10 -25 year usage claims; just to see them fail in a fraction of the time”. GCE’s will address these misleading claims and accele...