Business
Agassi Sports Entertainment Appoints MKTG Sports + Entertainment as Global PR Agency of Record
Agassi Sports Entertainment Appoints MKTG Sports + Entertainment as Global PR Agency of Record.
About this update from Agassi Sports Entertainment Corp.
[{"type":"text","content":"\r\n\r\n \r\n \r\n Agassi Sports Entertainment Appoints MKTG Sports + Entertainment as Global PR Agency of Record\r\n \r\n \r\n\r\n\r\nAgassi Sports Entertainment Appoints MKTG Sports + Entertainment as Global PR Agency of Record\r\n\r\n\r\n\r\n\r\n\r\n\r\nASE Selects MKTG to Lead Global Communications Strategy as Company Expands Brand Positioning and Market Visibility Across Racquet Sports\r\n LAS VEGAS, Feb. 25, 2026 /PRNewswire/ - Agassi Sports Entertainment Corp. (OTC PINK: AASP) (\"ASE\" or the \"Company\"), a sports entertainment and innovation company focused on racquet sports, today announced the appointment of global sport and entertainment agency, MKTG Sports + Entertainment, as PR Agency of Record.\r\nMKTG Sports + Entertainment is part of dentsu, a Tokyo-headquartered global media and marketing network publicly listed on the Tokyo Stock Exchange and operating in more than 140 markets worldwide. MKTG works with leading brands, leagues, and rights holders across strategy, partnerships, experiential marketing, and communications. Through its integration within dentsu, MKTG has access to dentsu Sports Analytics, a global data and insights consultancy specializing in sponsorship valuation, fan intelligence, and performance measurement across sport.\r\n MKTG's team supporting ASE will be led by sports PR veteran Stephanie Rudnick and will operate across both the US and Australia, with resources available worldwide as needed. The agency will lead ASE's year-round communications strategy, including brand positioning, product launch support, earned media, and executive visibility.\r\n The appointment comes as ASE advances development of its Agassi Intelligence platform, a digital ecosystem designed to support player development, community engagement, and personalized experiences across racquet sports. The platform is expected to include AI-powered coaching, swing analysis, and tailored equipment recommendations, beginning with tennis and expanding into pickleball and padel through a phased release strategy.\r\n Stephanie Rudnick, General Manager PR, MKTG: \"Our team brings deep experience in tennis through our work on the Billie Jean King Cup, with Tennis Australia and multiple Grand Slams on behalf of brands and partners, alongside decades of working across the world's major sports. We'll be drawing on our networks...