Business
Gfinity and ViacomCBS in partnership for VidCon
Gfinity and ViacomCBS in partnership for VidCon.
About this update from Gfinity Plc
[{"type":"text","content":"\n \n \n RNS Number : 5102D\n Gfinity PLC\n 19 February 2020\n \n \n \n \n \n \n \n RNS Reach announcement (non-regulatory)\n \n \n \n \n \n \n \n \n 19 February 2020\n \n \n \n \n \n Gfinity and ViacomCBS in partnership for VidCon London 2020 gaming activation\n \n \n \n \n \n From February 20th - 23rd, 15,000 young consumers will descend on the ExCel London centre for the world's premier creator expo, VidCon London 2020, where brands, digital broadcasters and networks deliver innovative, talks and talent performances. \n \n \n \n \n \n Gfinity is attending VidCon London 2020 this year and is bringing gaming to life with a first of its kind experiential event, featuring the world-famous Street Fighter V game, created by publisher Capcom. \n \n \n \n \n \n The 'Street Fighter V Tower Climb' will give VidCon London 2020 visitors the opportunity to take part in a rolling tournament, a race to the top of the tower to become the sitting champion. The question is how long will their reign last? One match, one hour? Visitors will get the chance to meet and play against a number of their favourite creators, including YouTuber and singer Talia Mar; the fastest growing YouTube creators in the world, The Odd1sOut; and YouTube prankster Lee Hinchcliffe. Also taking part are WWE NXT UK Superstars Trent Seven and Mark Andrews. \n \n \n \n \n \n ViacomCBS, the owner of VidCon London 2020, will be supporting the Street Fighter V Tower Climb across its social accounts including MTV, MTV News and Comedy Central. Street Fighter V characters like Ryu, Chun-Li and Cammy will be seen by millions of new fans as well as the legions of existing Street Fighter V fans around the globe. \n \n \n \n \n \n Gfinity's activation at VidCon London 2020 is the first initiative launched in partnership with global media company ViacomCBS, as the parties explore a broader\n potential strategic partnership focused on bringing market leading gaming content and experiences to a new global audience. \n \n \n \n \n \n \n John Clarke, Chief Commercial and Brand Officer, Gfinity said\n \n : \"You get one chance to make an impression at VidCon London 2020 and with the Street Fighter V Tower Climb experience Gfinity is going to leave the audience shouting out for more. As brands continue to se...