Entertainment
Old El Paso Taps Keith Urban in ‘Castin’ the Cowboy’ to Crown the Voice of Taco Night
MINNEAPOLIS, June 18, 2025--Cowboy-core is having a moment. Fringe is flying, boots are stomping, and belt buckles are back. Now, Old El Paso is dialing up the heat this summer, by turning taco night into a full-blown cowboy talent show. The Tex-Mex brand is debuting "Castin’ the Cowboy," a playful take on the talent casting process, where country music superstar Keith Urban lends his judging experience to weigh in on a flavorful showcase of taco night contenders.
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