Business
Equifax and GBG Expand Global Partnership
Equifax and GBG are expanding their global partnership to include the United States, integrating Equifax's identity and fraud solutions into GBG's adaptive identity platform, GBG Go, to combat rising fraud losses, which are projected to reach at least $23 billion by 2030 due to synthetic identity fraud. This collaboration will leverage Equifax's proprietary data from over 60 billion consumer interactions to enhance identity resolution and fraud defenses for GBG customers worldwide, enabling better customer onboarding and detection of various fraud types. Additionally, Equifax will integrate GBG's data verification capabilities in the U.S. this year, with global rollout in 2027, to improve real-time address and location verification. Disclaimer*
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[{"type":"text","content":"\n\nEquifax and GBG Expand Global Partnership\nOrganisations Extend Relationship to United States;\nStrengthen Power of Identity and Fraud Protection Offerings Globally\n \nATLANTA and LONDON, 20 May, 2026 - Equifax® (NYSE: EFX), a global data, analytics, and technology company, and GBG (LSE: GBG), a global identity and location technology business, are expanding their global partnership into the United States and strengthening the power of their identity and fraud protection offerings globally. As part of this expanded relationship, Equifax Identity and Fraud solutions will be integrated into GBG's adaptive identity platform, GBG Go. This will allow more businesses to leverage proprietary Equifax data to protect themselves from the rising cost of fraud - critical when synthetic identity fraud alone is expected to generate at least $23 billion in losses by 20301.\n \"Equifax and GBG have collaborated for nearly a decade and share a strong commitment to providing global organisations with the robust, data-driven defenses required to address digital and AI-based fraud,\" said Mark W. Begor, Chief Executive Officer, Equifax. \"Equifax maintains proprietary trust and fraud signals from more than 60 billion consumer interactions - powerful, unique data that differentiates our AI-driven identity and fraud solutions in the industry. The expanded partnership empowers even more businesses to benefit from a powerful combination of proprietary data and world-class identity and fraud technology\".\n\nBy integrating Equifax Identity and Fraud solutions into GBG Go, GBG customers globally can take advantage of Equifax differentiated data to enrich identity resolution and harden fraud defenses. This unique data enables businesses to confidently recognise and onboard more genuine customers as well as making it easier to detect synthetic identity fraud, combat credit ghosting, and reduce first-party fraud through real-time identity proofing.\nAdditionally, as part of the expanded partnership, Equifax will integrate GBG's data verification capabilities in the U.S this year, with global use in 2027, helping Equifax more confidently verify addresses and locations in real time.\n\"The identity and fraud landscape is changing rapidly, and businesses need data-driven solutions that enable both trust and growth,\" said Dev Dhiman, Chief Executive ...