Business
MOS launching virtual cricket game in India on Jio
MOS launching virtual cricket game in India on Jio.
About this update from Gana Media Group Plc
[{"type":"text","content":"\n \n \n 23 June 2022\n \n \n \n \n \n \n Mobile Streams plc\n \n \n \n (\"MOS\" or \"the Company\")\n \n \n \n \n \n \n \n Mobile Streams launching virtual cricket game in India on Jio network\n \n \n \n \n \n Mobile Streams plc is delighted to announce that it will be launching a special customised version of the 11 Wickets cricket game in India on the country's largest phone network Jio. The game will be available across the Jio network within the next week to their 400 million subscribers including over 150 million smartphone users who will be able to access the game directly from the Jio Game store.\n \n \n \n \n \n 11 Wickets is a highly popular fantasy cricket game which features the Indian actor Sanjay Dutt in its promotion. MOS has been working closely with the game's publisher Ability Games and Jio for almost 7 months to create a customised version of the game with exclusive gameplay and features specifically for handsets across the Jio network and through its Game store.\n \n \n \n \n \n 11 Wickets is a virtual online game of cricket, where the user gets the opportunity to build a team of 11 players completely of their own choice. Users can easily create their own team and select a suitable captain and vice-captain for their fantasy league by selecting players from the line-ups provided in the real match.\n \n \n \n \n \n \n According to a Ficci-EY report, the Indian fantasy sports industry is expected to reach $2.5 billion in 2022. The industry is growing at a compound annual growth rate (CAGR) of 32% and is expected to be worth $3.7 billion by 2024. The user base was around 90 million in 2019, according to a study by the Federation of Indian Fantasy Sports in collaboration with KPMG.\n \n \n \n \n \n \n MOS will generate revenue on a revenue share basis via CPI (cost per impression) revenue that will be generated by Jio delivering advertising with the game. More information on the Jio Game store can be found at:\n \n www.jiogames.com/jiogames/aboutus.html\n \n .\n \n \n \n \n \n Tim Scoffham, Chief Commercial Officer Mobile Streams plc, said:\n \n \n \n \"We are delighted to announce the launch of 11 wickets on the Jio network. After 7 months of collaboration between us, the network and the publisher we are extremely pleased to deliver a fantastic game and signifi...