Business
Global Rollout of Appitalism
Global Rollout of Appitalism.
About this update from Gana Media Group Plc
[{"type":"text","content":"\n RNS Number : 7439U Mobile Streams plc 21 October 2010 \n\nMOBILE STREAMS PLC\n(\"Mobile Streams\" or the \"Group\")\n \nGlobal Rollout of Appitalism Service into 50 Countries\n \nLondon - (AIM: MOS) - 21 October 2010 - Following the successful launch of Appitalism.com last month in the U.S., Mobile Streams announces today that the service has now gone live in an additional 50 countries around the world, enabling consumers to discover and purchase locally licensed content compatible with their local devices and in their local currencies. \n \nRegional versions of the Appitalism service are now live in, amongst others, English language markets such as Australia, Canada, Ireland, New Zealand, South Africa and the United Kingdom; in other markets where Mobile Streams has an existing local market knowledge or presence including Argentina, Chile, Colombia, Germany, Hong Kong, Mexico, Singapore and Switzerland; as well as in the so-called \"BRIC countries\" of Brazil, Russia, India and China.\n \nThe rapid rollout of the Appitalism service to a potential audience of several billion people was made possible through the use of cloud computing and global payment platforms that enable Mobile Streams to be the Merchant of Record for hosted transactions processed through the site. \n \nCommenting, Simon Buckingham CEO of Mobile Streams said: \"Appitalism was designed from day one to be a global service that builds on the local relationships that Mobile Streams has built around the world over the past decade. With the advent of globally available and popular digital devices and social networks, the time is right for Appitalism to launch itself into the market by offering a social community around apps and digital content that simplifies the discovery of the best new media for consumers no matter where they live or what device they are using.\"\n \nIndependent of any device or platform affiliations, Appitalism.com offers an unbiased and personalised experience for members based on their interests and on feedback from the wider community. Through Appitalism's chat feature, members can discuss, rate and review all of the content on the site, empowering them to collectively determine the best apps and content. Appitalism gives consumers a choice of ways to intuitively disco...