Business
IAB Launches Authorized Assessor Program in Connection with IAB Diligence Platform and FTI Consulting
The Interactive Advertising Bureau (IAB) today announced the IAB Authorized Assessor Program, a new initiative that provides standardized and streamlined diligence services for IAB members. The initiative is launching with the Technology segment of FTI Consulting, Inc. (NYSE: FCN) as the first authorized assessor, licensed to conduct vendor due diligence using the IAB Diligence Platform (Platform), powered by SafeGuard Privacy. IAB members now have access to specialized expert advisory services
About this update from Fti Consulting, Inc.
[{"type":"text","content":"NEW YORK, Jan. 21, 2026 /PRNewswire/ -- The Interactive Advertising Bureau (IAB) today announced the IAB Authorized Assessor Program, a new initiative that provides standardized and streamlined diligence services for IAB members. The initiative is launching with the Technology segment of FTI Consulting, Inc. (NYSE: FCN) as the first authorized assessor, licensed to conduct vendor due diligence using the IAB Diligence Platform (Platform), powered by SafeGuard Privacy. IAB members now have access to specialized expert advisory services combined with the Platform, to provide a consistent, standardized, and auditable diligence framework across the digital advertising ecosystem.","length":682,"tagName":"p"},{"type":"image","alt":"(PRNewsfoto/Interactive Advertising Bureau )","displaySize":"","headline":null,"caption":"(PRNewsfoto/Interactive Advertising Bureau )","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":240,"url":"https://media.zenfs.com/en/prnewswire.com/2678e1fbec10c607969f080a6001f5b8"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/PQbsuLbnnhGOjc6XNrAq9Q--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTQyMztjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/2678e1fbec10c607969f080a6001f5b8","width":400,"height":240}},"href":"https://mma.prnewswire.com/media/1088086/IAB_Logov1.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"This milestone underscores the industry's commitment to elevating privacy standards, strengthening accountability, and fostering trust across the digital advertising supply chain. It is a particularly timely initiative given the California Privacy Protection Agency's new risk assessment regulation, which took effect on January 1, 2026, as well as its liability shifting provisions.","length":391,"tagName":"p"},{"type":"text","content":"Key Benefits","length":12,"tagName":"p"},{"type":"text","content":"FTI Technology's collaboration with IAB streamlines vendor due diligence for companies in the digital advertising industry by providing them with:","length":150,"tagName":"p"},{"type":"list","items":[{"val":[{"type":"text","content":"Expert advisory: Access to FTI Technology's global team of data privacy, advertising technology, and information governance experts, who help clients conduct rigorous reviews of vendors and develop a tailore...