Business
Forrester SiriusDecisions Summit 2020 To Be Held As A Virtual Conference
Attendees will get the full Summit experience; all keynotes, track sessions, marketplace, networking, and analyst interactions to be delivered virtually
About this update from Forrester Research, Inc.
[{"type":"text","content":"Attendees will get the full Summit experience; all keynotes, track sessions, marketplace, networking, and analyst interactions to be delivered virtually\n\n\nCAMBRIDGE, Mass., March 13, 2020 /PRNewswire/ -- Forrester (NASDAQ: FORR) today announced that its SiriusDecisions Summit 2020 will now be delivered as a virtual conference, starting May 4. The decision has been made in light of the COVID-19 pandemic to ensure the health and safety of the more than 4,000 customers, partners, sponsors, and team members who attend. Summit 2020 will offer a robust, user-friendly platform to allow attendees to easily navigate within the virtual environment. Attendees will have access to all keynotes and track sessions, the marketplace and show floor experience, analyst one-on-ones to meet and discuss priorities, and virtual networking opportunities to interact and collaborate with other participants for a fully immersive experience. \nSiriusDecisions Summit in Austin is Forrester's single largest event. Forrester estimates that holding the Summit as a virtual event will result in a reduction in revenues of $7 million to $9 million and a reduction in operating income of $4 million to $6 million. This is Forrester's current estimate as of the date of this announcement, and the ultimate financial impact may be affected by a number of factors, including the number of attendees and sponsors and the company's ability to recoup certain costs for the event. \nThe ongoing impact of COVID-19 remains difficult to project; the company will provide further information and expects to update its outlook for the full year 2020 to reflect the above financial impact during its first-quarter earnings call in early May 2020. \nAll other Forrester events are currently expected to be held as planned. Please refer to Forrester events for the latest events calendar. \nAbout Forrester\nForrester is one of the most influential research and advisory firms in the world. We work with business and technology leaders to drive customer-obsessed vision, strategy, and execution that accelerate growth. Forrester's unique insights are grounded in annual surveys of more than 690,000 consumers and business leaders worldwide, rigorous and objective methodologies, and the shared wisdom of our most innovative clients. Through proprietary research, data and analytics, custom consulting...