Business
Forrester Opens Nominations For Its 2025 B2B Awards In APAC And EMEA
Forrester (Nasdaq: FORR) today opened calls for nominations for its 2025 B2B Return On Integration Honors and B2B Programs Of The Year Awards in Asia Pacific (APAC) and Europe, Middle East, and Africa (EMEA). These awards will recognize B2B organizations based in both regions for achieving functional excellence and outstanding alignment across marketing, sales, and product — the B2B revenue engine — to improve customer experience and drive growth.
About this update from Forrester Research, Inc.
[{"type":"text","content":"Awards honor B2B organizations that drive revenue growth through effective alignment of marketing, sales, and product strategies","length":128,"tagName":"p","attribs":{}},{"type":"text","content":"SINGAPORE, May 15, 2025 /PRNewswire/ -- Forrester (Nasdaq: FORR) today opened calls for nominations for its 2025 B2B Return On Integration Honors and B2B Programs Of The Year Awards in Asia Pacific (APAC) and Europe, Middle East, and Africa (EMEA). These awards will recognize B2B organizations based in both regions for achieving functional excellence and outstanding alignment across marketing, sales, and product — the B2B revenue engine — to improve customer experience and drive growth.","length":496,"tagName":"p"},{"type":"image","alt":"(PRNewsfoto/Forrester)","displaySize":"","headline":null,"caption":"(PRNewsfoto/Forrester)","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":64,"url":"https://media.zenfs.com/en/prnewswire.com/a2f8143fb509b5aa695c77166d8b6472"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/l2mjXK12ohSNHoVChDv6PQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTExMztjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/a2f8143fb509b5aa695c77166d8b6472","width":400,"height":64}},"href":"https://mma.prnewswire.com/media/2094120/forrester_Logo.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"Nominations for both award categories are open to organizations of all sizes in each region. B2B leaders across APAC and EMEA — including chief marketing officers, chief sales officers, chief product officers, and other marketing, sales, and product leaders — are invited and encouraged to apply. To be eligible, programs need to be developed by leaders and teams based in the APAC or EMEA regions.","length":403,"tagName":"p"},{"type":"text","content":"The nomination criteria for the two awards are as follows:","length":58,"tagName":"p"},{"type":"list","items":[{"val":[{"type":"text","content":"B2B Return On Integration (ROI) Honors. These awards showcase organizations that have achieved strong cross-functional alignment across marketing, sales, and product functions to increase customer value, improve company performance, and drive revenue. Organizations that demonstrate how they are using technology to support shared or interlocked go-to-market processes are encouraged to app...