Anteriad Named a Strong Performer in Marketing and Sales Data Report

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[{"type":"text","content":"GenAI Is Driving The Largest Disruption To B2B Data Providers In Decades, Report States","length":87,"tagName":"p"},{"type":"text","content":"New York, NY, March 13, 2026 (GLOBE NEWSWIRE) -- Anteriad, a global leader in AI and data-driven, tech-enabled B2B marketing, today announced its inclusion in Forrester Research’s The Forrester Wave™: Marketing And Sales Data Providers For B2B, Q1 2026 report. The report evaluates 11 of the most significant marketing and sales data providers in the B2B market today, and assesses how each stacks up across current offering, strategy, and customer feedback.","length":458,"tagName":"p"},{"type":"text","content":"The Forrester report notes that Anteriad’s “Superior data sourcing and external privacy compliance are the strongest differentiators across a broad set of data capabilities. [The company] provides outsourced business development, including calling capabilities in 30 languages, which directly affects its ability to source and verify data. Expanded buying group capabilities are another highlight.”","length":398,"tagName":"p"},{"type":"text","content":"The firm describes Anteriad as “a compelling option for organizations that are also lookingfor marketing execution support, especially those that prioritize privacy-compliantdata acquisition and lack strong internal data unification resources.”","length":246,"tagName":"p"},{"type":"text","content":"Forrester also writes that “Anteriad offers an impressive breadth of supporting services to complement its core data offering, which includes data consulting, sourcing, and unification projects as well as the marketing activation services typically expected from an outsourced marketing partner.”","length":296,"tagName":"p"},{"type":"text","content":"Anteriad received a 5 out of 5 in the following criteria:","length":57,"tagName":"p"},{"type":"list","items":[{"val":[{"type":"text","content":"Data Sourcing","length":13,"tagName":"p"}]},{"val":[{"type":"text","content":"Buying Group Detail","length":19,"tagName":"p"}]},{"val":[{"type":"text","content":"Supporting Services and Offerings","length":33,"tagName":"p"}]},{"val":[{"type":"text","content":"Privacy Framework Certification and Transparency","length":48,"tagName":"p"}]}],"tagName":"ul","bulletedList":true,"length":113,"olType":false},{"type":"text","content":"Anteriad’s superior data sourcing ...

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