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FLKI Brand and Product Conceptions - a hit in the Russian Market

FLKI Brand and Product Conceptions - a hit in the Russian Market.

articleFalken Industries LtdSeptember 25, 20095/company/falken-industries/news/flki-brand-and-product-conceptions-a-hit-in-the-russian-market
FLKI Brand and Product Conceptions - a hit in the Russian Market

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[{"type":"text","content":"Clean Plus® Brand Expansion in Russia Succeeds - A Credit to FLKI Brand & Product Conceptions.The product and brand conceptions of Falken Industries Ltd (OTC : FLKI) are globally renowned. Amongst the better known, a product and brand concept developped by FLKI researchers and marketing teams, Clean Plus®. Today's report by the Clean Plus® Product Group of the brand's continuing success in Russia, the world's largest country at 17,075,200 sq.km underlines the viability of the strategic decision dating back more than 4 years. The Clean Plus® Product Group's brand - an FLKI conception - came in at a very ideal time. Russia is currently in the exciting period of rebirth and reinvention and is enjoying an impressive growth in its economy. Most importantly, Russia is one of today's fastest growing auto markets. Its new-car market started to grow by 28%, a total of $1.8 billion in sales. Experts even predict that Russia will surpass Germany as Europe's biggest car market. The Clean Plus® brand which was conceived and created by FLKI in 1997 is a prime example of FLKI's ability to conceive and develop not only products but brands with impact and built in success for brand managers and distributors everywhere.   The Clean Plus® success in Russia opens a lot more opportunities and options for expansion in the future of our more than 160 active product and brand concepts. We believed that the European  auto care line appealed to the Russian market that's why the sales of the Clean Plus® Product Group did very well Many foreign auto manufacturers have been rushing to set-up their manufacturing plants at St. Petersburg. Big names in the automotive industry already have their presence in Russia such as Ford, General Motors and Toyota while others like Nissan and Suzuki are setting-up their assembly plants worth $200 and 115 million respectively. Mitsubishi and Hyundai are currently under negotiations to build their plants as well. The proximity to Western Europe and the Tax Decree 166, which exempts automakers from paying tariffs on imported parts are the reasons why foreign auto manufacturers are attracted to St. Petersburg, which is rapidly transforming to become Russia's auto manufacturing epicenter.     As a result, the booming auto manufacturing sector h...

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