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Clean Plus® Auto Care "Premium" - $ 600.000 per year Agreement confirmed for immediate distribution in the UK : $ 100.000 initial order received for January delivery.

Clean Plus® Auto Care "Premium" - $ 600.000 per year Agreement confirmed for immediate distribution in the UK : $ 100.000 initial order received for January delivery..

articleFalken Industries LtdJanuary 10, 20065/company/falken-industries/news/clean-plusr-auto-care-premium-dollar-600000-per-year-agreement-confirmed-for-immediate-distribution-in-the-uk-dollar-100000-initial-order-received-for-january-delivery
Clean Plus® Auto Care "Premium" - $ 600.000 per year Agreement confirmed for immediate distribution in the UK : $ 100.000 initial order received for January delivery.

About this update from Falken Industries Ltd

[{"type":"text","content":"PARIS, FRANCE (PRWEB) January 06, 2005 -- FALKEN INDUSTRIES LTD -Clean Plus? Product Group today announced that it had reached an indefinite multi-year agreement with a major distribution outlet for the permanent listing of the entire Clean Plus? Auto Care \"Premium\" line. The Agreement requires a minimum of $ 48,000 per month in Clean Plus? product purchases for distribution in a defined market segment in the UK. \r\n\r\nAndrew Eakin, New Business Development Officer, stated : \"This Agreement follows two years of test orders and market studies, and we fully expect that it will quickly lead to a material presence of the Clean Plus? brand in the UK over several market segments. Product competition in the UK has not proven to be significant. In all event, the Clean Plus? Auto Care \"Premium\" line wherever tested, enjoyed either the quality or price advantage and in many instances both.\"\r\n\r\nThe Clean Plus? \"Premium\" line has a firm and established reputation for quality and price advantage throughout continental Europe and was selected over two well known major US international brand with production facilities in the UK and a well known top end local brand. The Clean Plus? Auto Care \"Premium\" wipe collection bettered all brands present in the UK, including a major multi-national brand, on both quality and price. \r\n\r\nRishard Lebbe, Ast Vice President and Communication officer stated : \"The challenge was delivering upper end top quality and besting mid-range established prices. Team Clean Plus? delivered. No one here is surprised.\"\r\n\r\nReidar Grostad, Chairman of the Board, reached for this interview in South America where the company is organizing its local strategies for a 2006 introduction in CAFTA and South America, stated : \"The Clean Plus? Auto Care \"Premium\" product line is strictly top end quality. It is strategically conceived and designed to provide upper-end positioning at mid-range pricing. Falken recently launched its Clean Plus? Auto Care \"Classic\" line targeting mid-range positioning at lower end pricing.\" \r\n\r\nFalken products in general, already enjoy a significant presence in the lower end product position through private label productions of non-Clean Plus? \"eco\" products which it manufactures through its affiliate in France in support of its Clean Plus? implantations.\r\n\r\nHelle A....

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