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Section Rouge Springs into Action with the First Slinky(R) Movie

Section Rouge Springs into Action with the First Slinky(R) Movie.

articleFalcon Energy Materials PlcOctober 27, 20063/company/falcon-energy-materials-plc/news/section-rouge-springs-into-action-with-the-first-slinkyr-movie
Section Rouge Springs into Action with the First Slinky(R) Movie

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[{"type":"text","content":"\n\n\n\n\nMONTREAL, Oct. 27 /CNW Telbec/ - Pierre Bernatchez, President of Image In\nMedia Inc., a wholly owned subsidiary of Section Rouge MDedia Inc. (TSX Venture\nExchange - SRO; \"Section Rouge\"), announced today that it has inked a\nco-production agreement with H2V Spring Inc. and DSP, Inc. for the production\nof the first movie inspired by one of the most popular toys of all time, \nSlinky(R). Under the Agreement, the Company will start immediately working on\nfinding partners and on the completion of the financing of the movie. The\nCompany becomes a 50% partner for the exploitation of all rights from digital\nto film, television and merchandising rights based on the Slinky(R) movie and\nderived projects on all media.\n\"We have been negotiating for some time to participate in the development\nof this classic property. We believe that the combination of our expertise in\nfinancial packaging and distribution combined with the creative expertise of\nHenrique Vera-Villanueva of H2V Spring will result in a new array of products\nbased on Slinky(R),\" said Pierre Bernatchez, also COO of Section Rouge. \"Our\nfirst priority is to develop and finance the movie, we will be meeting with\nseveral potential partners starting at the upcoming AFM in Los Angeles at the\nbeginning of November to set the foundations to enhance brand equity,\" he\nadded.\n\"Working with Image and Media is a privilege. I'm excited to share this\nfantastic adventure with the whole team; and having the possibility and\nresponsibility of creatively taking Slinky into an all around entertainment\nproperty is an honour\" said Henrique Vera-Villanueva. \"The challenge so far\nhas been to go beyond the obvious in order to produce a film with soul that\nwill reach past, present and future audiences. Those toys that are part of our\ncollective memory and that offer such a creative potential, as Slinky(R) does\nare very rare. We're happy to say that after a lot of work we are ready to\nmove ahead with this wonderful property\".\nVera-Villanueva's partner Al Lowenheim, of DSP, Inc. said: \"Slinky(R) is\nmagical, special and a true part of our culture -- everyone grew up with a\nSlinky(R). Image in Media and H2V Spring will give birth to a brand-new family\nof Slinky(R) characters and stories, bringing the animated world of Slinky(R)\nadventures -- and the special Sl...

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