Business
Wendy Forsythe Joins eXp Realty as Chief Marketing Officer to Propel Agent-Centric Initiatives and Amplify Brand Reach
Real estate industry veteran brings more than two decades of experience to the role BELLINGHAM, Wash., April 25, 2024 (GLOBE NEWSWIRE) -- eXp Realty®, “the
About this update from Exp World Holdings, Inc.
[{"type":"text","content":"Real estate industry veteran brings more than two decades of experience to the role\nBELLINGHAM, Wash., April 25, 2024 (GLOBE NEWSWIRE) -- eXp Realty®, “the most agent-centric real estate brokerage on the planet™” and the core subsidiary of eXp World Holdings, Inc. (Nasdaq: EXPI), today announced the appointment of Wendy Forsythe as Chief Marketing Officer. She will be responsible for building eXp Realty’s marketing strategies and initiatives globally, enhancing the company's brand visibility and further empowering its agents worldwide. \"Wendy's extensive experience and passion for real estate marketing uniquely position her to lead our marketing strategies into a new era as we continue to expand globally. Her visionary approach will be crucial in elevating eXp Realty's presence and impact on the world stage,\" said Leo Pareja, CEO of eXp Realty. \"Her industry background and understanding of modern real estate marketing will best position us to expand our reach and impact in the market.\" In her role as Chief Marketing Officer, Forsythe will oversee all aspects of eXp Realty’s marketing strategy, from brand management and advertising to digital marketing and public relations. Her strategic vision will focus on strengthening eXp Realty’s position as a leader in the real estate industry while enhancing the innovative tools and services that empower eXp Realty agents. \"I’m absolutely thrilled to join eXp Realty. This company is a real trailblazer in the real estate industry, well-known for its innovative spirit and deep commitment to supporting its agents,\" said Forsythe. \"I’m eager to bring my own experiences and insights as an agent and broker-owner into this role. My focus will be on crafting marketing strategies that not only elevate our brand but also empower our agents globally to achieve even greater success.\" Forsythe brings over two decades of industry experience to her new role. Before joining eXp Realty, she held executive positions at several high-profile real estate companies including Compass, Fathom and HomeSmart International. A seasoned executive, she has been instrumental in developing and executing growth strategies that significantly increased brand recognition and market share. About eXp World Holdings, Inc. eXp World Holdings, Inc. (Nasdaq: EXPI) is the holding company for eXp Realty®, Virbela® and SUCCE...