Business
Evolus Launches New Campaign Inspiring Consumers to “Switch Your Tox and Love Evolus Forever”
Promotion designed to increase adoption of Jeuveau® among injectors and patients by offering consumers $160 off Jeuveau® treatments at participating
About this update from Evolus, Inc. Common Stock
[{"type":"text","content":"\nPromotion designed to increase adoption of Jeuveau® among injectors and patients by offering consumers $160 off Jeuveau® treatments at participating practices\n\n NEWPORT BEACH, Calif.--(BUSINESS WIRE)--\nEvolus, Inc. (NASDAQ: EOLS), a performance beauty company with a customer-centric approach focused on delivering breakthrough products, today launched its “Switch Your Tox and Love Evolus Forever” campaign to encourage consumers to switch their toxin to Jeuveau® (prabotulinumtoxinA-xvfs), its flagship neurotoxin product. The promotion provides participating injectors with discount vouchers totaling $160 for two consecutive treatments for new Jeuveau® patients, with the goal of increasing adoption among customers and consumers.\n\n“We are thrilled to announce the launch of our largest-ever consumer engagement program, which challenges patients to try Jeuveau® and find out how it compares,” said David Moatazedi, President and CEO of Evolus. “At Evolus, our success is fueled by an unconventional approach to medical aesthetics coupled with our unique cash pay business model. Our ‘Switch Your Tox and Love Evolus Forever’ program is designed to expand adoption and increase market share of Jeuveau® by providing our customers with the tools and incentives needed to engage new patients. We are confident that after two treatments, consumers will see and feel the benefits of Jeuveau® and will make the switch.”\n\nStarting today, Evolus practices can begin participating in the program through the company’s digital app platform, and consumers can enroll beginning September 1 at participating locations. In addition to the consumer discount vouchers, Evolus practices that purchase specified quantities of Jeuveau® can receive product discounts, exclusive in-office events and co-branded marketing incentives, including streaming television advertisements and digital ads with a direct call to action to book appointments using a smartphone and QR code.\n\nJeuveau® is used for the temporary improvement in the appearance of moderate to severe vertical lines between the eyebrows seen at maximum frown (glabellar lines) in adults below 65 years of age. Since the launch of Jeuveau®, an estimated 2 million treatments have been administered by more than 7,500 purchasing customers nationwide. The largest head-to-head pivotal study versus BOTOX® to date e...