Business
Dragonfish - re Agreement
Dragonfish - re Agreement.
About this update from Evoke Plc
[{"type":"text","content":"\n RNS Number : 7370K 888 Holdings plc 26 April 2010 \n \n\n, th, \n \n26 April 2010\n \nDragonfish\n \nDragonfish launches Bingo Hollywood as standalone network\n \nDragonfish, the independent B2B division of 888 Holdings Plc, today launched a new standalone bingo network, Bingo Hollywood (www.bingohollywood.com). \n \nDragonfish will provide Bingo Hollywood with a fully managed bingo solution, including software and a selection of marketing services. In addition, Dragonfish will provide Bingo Hollywood with a comprehensive suite of Quickplay instant format games including slots, blackjack, virtual sport and scratch cards.\n \nThe brand aims to become a major player in the bingo market. The launch will be supported with a major TV advertising campaign in the UK, beginning on May 4th, and numerous launch promotions including an aggressive sign up bonus.\n \nGabi Campos, Managing Director of Dragonfish, said:\n \n\"The online bingo market in the UK is continuing to grow, and there remain opportunities for exciting brands to obtain significant market share. The combination of the Bingo Hollywood brand and Dragonfish's leading bingo solution provides a platform from which to build a prominent new player.\"\n \nDerek Morran, CEO of Bingo Hollywood, said:\n \n\"Interest in Bingo Hollywood has been amazing and test results have been exceptional. We knew we had to do something very different, so we created a brand combining Hollywood glamour, celebrity gossip and bingo entertainment. So far the result has been incredible and together with our Dragonfish partners, we expect to make a very big splash in the UK bingo market.\"\n \n \n- ends -\n \nContacts:\n \n\n\n\n\nDragonfish \n\n\n\n\n\n\n\nGabi Campos, Managing Director\n\n\n+350 200 49 800\n\n\n\n\n\n\n\n\n\n\n\n\nM:Communications\n\n\n\n\n\n\n\nAnn-marie Wilkinson / Andrew Benbow \n\n\n+44 20 7920 2344\n\n\n\n\n \n \nAbout Dragonfish\n \n· Dragonfish is the brand name for 888 Holdings Plc's B2B business and is a separate divis...