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888 secures sports betting licence in Virginia
888 secures sports betting licence in Virginia.
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[{"type":"text","content":"\n \n \n \n RNS Number : 1185U\n 888 Holdings plc\n 01 December 2021\n \n \n \n \n \n \n \n 1 December 2021\n \n \n 888 Holdings Plc\n \n \n (\"888\" or \"the Group\")\n \n \n \n \n 888 secures sports betting licence in Virginia\n \n 888 (LSE: 888), one of the world's leading online betting and gaming companies, is pleased to announce that it has been awarded a provisional sports betting licence from the Virginia Lottery. \n \n \n In June 2021, 888 announced a strategic partnership with Authentic Brands Group (ABG), a brand development, marketing and entertainment company and owner of the Sports Illustrated brand to extend Sports Illustrated into betting and gaming. SI Sportsbook was unveiled in Colorado in September 2021, providing a world class betting experience to SI customers in Colorado. \n The partnership will launch SI Sportsbook in Virginia in 2022.\n \n \n As part of this venture, 888 has also partnered with Virtual Entertainment Partners LLC (VEP), a Virginia based Small, Woman-owned, and Minority-owned (SWaM) certified company with 100% African American female ownership. With VEP's local expertise, 888 will commit significant contributions to communities across Virginia, specifically minority communities, to drive meaningful value, opportunity, and diversity for Virginians.\n \n \n While a relatively new sports betting market, sports betting in Virginia has already experienced significant growth. According to the Virginia Lottery, to date over $1.95bn has been wagered, including $293m in September 2021 - a 61% increase on the month prior. \n \n \n SI Sportsbook, which is powered by official data from the most popular sporting leagues and tournaments around the world, will offer a new, unique value proposition for sports fans across the state, bringing a trusted Sports Illustrated experience to betting fans. \n \n \n In the US, 888 now holds local licences or market access agreements in nine states: Colorado, Delaware, Indiana, Iowa, Michigan, Nevada, New Jersey, Pennsylvania and Virginia. \n \n \n Yaniv Sherman, SVP - Head of US at 888, commented: \n \n \n \"We are delighted to have been awarded our license by the Virginia Lottery. This is an important milestone for 888 which enhances our foothold in the US online sports betting and iGaming market. There is a growing sports betting fanba...