Business
888 extends strategic U.S. partnership
888 extends strategic U.S. partnership.
About this update from Evoke Plc
[{"type":"text","content":"\n \n \n \n RNS Number : 0940M\n 888 Holdings plc\n 19 January 2021\n \n \n \n \n \n \n \n 19 January 2021\n \n \n 888 Holdings Plc\n \n \n (\"888\" or \"the Group\")\n \n \n \n \n 888 extends partnership with Caesars Interactive Entertainment\n \n \n 888\n \n , one of world's leading online gaming entertainment and solutions providers, is pleased to announce that it has agreed to a multi-year extension of its exclusive B2B poker partnership with Caesars Interactive Entertainment (\"CIE\"). The new agreement will see 888 continue to power the World Series of Poker (\"WSOP\") brand's online poker rooms as the company plans its entry into new regulated markets.\n \n \n WSOP is the world's most prestigious and longest-running poker series, which sees hundreds of thousands of entrants from across the globe compete for millions of dollars with live tournaments broadcast to an international audience. Through the partnership, 888 will continue to provide its turnkey poker platform and services to CIE in the U.S. including bringing the WSOP's online poker rooms to players' mobiles and desktops. \n \n \n The partnership will also see 888 continue to power the U.S. market's only interstate shared player liquidity poker network across the states of New Jersey, Delaware and Nevada, connecting an increasing number of poker players to enhance the availability of poker games and formats for its customers. \n \n \n The agreement will see the launch of \"Poker 8\", 888's next generation software, in the U.S. Poker 8, which successfully launched in Europe in November 2020, is a significant advancement in user experience including new graphics and animations while also including key features like multi-day and multi-flight tournaments. \n \n \n In addition to powering the WSOP online poker brand, the partnership will also see 888 continue to supply its proprietary casino platform and content to CIE's casino brands, Harrah's and World Series of Poker Casino in New Jersey. The partnership will also enable 888, through the WSOP brand and subject to regulatory approvals, to gain a presence in new jurisdictions across the U.S., such as Pennsylvania, where CIE holds a license to operate. \n \n \n \n Yaniv Sherman, SVP - Head of U.S. of 888, commented: \n \n \n \"Our partnership with Caesars has been powering the hugely popu...