Business
Enzolytics, Inc. Highlights Plans for Promotion of IPF Immune(TM), Its Patented Nutraceutical Supplement
Enzolytics, Inc. Highlights Plans for Promotion of IPF Immune(TM), Its Patented Nutraceutical Supplement.
About this update from Enzolytics Inc.
[{"type":"text","content":"COLLEGE STATION, TX / ACCESSWIRE / February 28, 2023 / Enzolytics, Inc. (OTC PINK:ENZC) (https://enzolytics.com/).Enzolytics, Inc. has completed the onboarding process on Amazon (www.amazon.com) for its IPF Immune™ nutritional supplement, permitting the direct sale and distribution of IPF Immune through the Amazon platform. Enzolytics' direct seller account with Amazon allows the Company to benefit from substantial margins and promotional benefits provided by being a direct seller on the Amazon platform. The Company's IPF Immune has been shipped to the Amazon fulfillment center and the product will be available on Amazon.com as soon as product is integrated into the Amazon system.The Company's promotional plans for the product address each of the primary requirements necessary for the financial success of its new product, steps required for the success of any new product, namely (1) provide an effective product that significantly benefits consumers (2) implement a wide-ranging distribution platform and (3) effectively promote the product to introduce it to consumers. The Company's plans fulfill each of these requirements. IPF Immune is a product that is effective, will be promoted through outlets like Amazon and other national outlets, and will be introduced and promoted to the market guided by the Company's distributor Nutritional Products International (NPI).Amazon accounts for 37.8% of the U.S. e-commerce market and is the leading online retailer in the U.S. The IPF Immune product will also be offered on multiple e-commerce platforms, strategically focused on penetrating the $50 Billion annual nutritional supplement market. With over 70 percent of Americans focusing more on their health today, IPF Immune fills a need. Given the beneficial attributes of the product, and the Company's ability to significantly promote the product through its distributor NPI, the Company expects significant success from the product. Additionally, the Company continues its plans to distribute the product outside the United States throughout Europe and South America. The Company's distributor, Nutritional Products International (NPI), a global brand management firm based in Florida, has the reach and expertise to successfully position IPF Immune in the market. NPI's CEO, Mitch Gould, said, "We provide all the expertise our clients need t...