Business
Newgioco Group Signs Key Professional Poker Group
Newgioco Group Signs Key Professional Poker Group.
About this update from Elys Bmg Group, Inc.
[{"type":"text","content":"NEW YORK, NY / ACCESSWIRE / December 6, 2017 / Newgioco Group, Inc. (OTCQB: NWGI) (\"Newgioco\" or the \"Company\"), a leisure betting technology company providing regulated lottery and gaming products and services through licensed subsidiaries based in Europe, is pleased to announce that it has signed a key professional poker group to the Newgioco network from a leading competitor.The signing brings over 300 players to our growing client registrations, generating approximately $500,000 per year in table rake (Poker GGR (\"Gross Gaming Revenue\")) representing an increase of 200% over 2016 and 10% on total GGR, driving significant improvement to Skill Games product contribution margin and increasing income in our non-sports bet vertical. The deal has significant intangible value as we welcome a highly respected and well-organized poker group to the Newgioco brand. As part of the agreement, Newgioco signed top-ranked professional player, Matthew Scuffi, to a brand ambassador sponsorship. Mathew will wear Newgioco colors at numerous national and international World Series of Poker International Circuit, PokerStars, and People's Poker tournaments and matches that are broadcast internationally on television and streaming online.The deal marks a successful test of the Skill Game vertical on our betting Platform as Newgioco seeks entry into the strong US market with Skill Games being the primary driver behind online gaming regulation in several states.\"This very important deal is expected to result in drawing additional players from competitors as word spreads through the poker community about our powerful Odissea betting Platform,\" stated company President, Alessandro Marcelli. \"In addition, we are extremely pleased to have a pro like Matthew accept our sponsorship offer, and believe that the exposure for the Newgioco brand across a broader international audience will add substantial value to our marketing and brand spend and will result in reduced customer acquisition costs as well as growing poker liquidity.\"About Newgioco Group, Inc.Newgioco Group, Inc., together with its wholly-owned subsidiaries, is a fully integrated, licensed gaming technology company. The company conducts its business primarily through retail neighborhood betting shops and internet-based betting software platform under the registered brand Newgioco throug...