Press release
EA SPORTS™ Furthers Commitment to Women’s Football With Creation of Accelerator Fund and Internship Program Alongside Partnership With UEFA Women’s Champions League
Partnership with UEFA Women’s Champions League will include the knockout stage of the competition and clubs such as Juventus Women, Real Madrid Feminino,
About this update from Electronic Arts Inc.
[{"type":"text","content":"\nPartnership with UEFA Women’s Champions League will include the knockout stage of the competition and clubs such as Juventus Women, Real Madrid Feminino, Manchester City Women, Chelsea Women, Olympique Lyonnais Féminin, Paris Saint-Germain Féminine and more coming to FIFA 23 in Early 2023\n\nEA SPORTS also unveiled as DAZN’s new multi-year global sponsor of its UEFA Women’s Champions League broadcasts\n\n LONDON--(BUSINESS WIRE)--\nToday, at its Women’s Football Summit, Electronic Arts Inc. (NASDAQ: EA) announced several key initiatives dedicated to championing the women’s football community and growing the game both on and off the pitch.\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20221018006214/en/EA SPORTS has announced a multi-year partnership with the UEFA Women’s Champions League (UWCL), which will allow both parties to deliver a more impactful experience for women’s football fans around the globe. PHOTO: EA SPORTS\nEA SPORTS unveiled the ‘Starting XI Fund’, an Accelerator Fund for Women’s Football that is designed to grow the game moving forward. To jumpstart the fund, EA SPORTS has committed an $11M investment, which will incorporate in-game, league, club and athlete investments to continue elevating the women’s game. EA SPORTS also announced that beginning in 2023, it will fund a women’s football internship program with each new and existing women’s league partner, designed to inspire and empower young females from diverse backgrounds to become involved in the world of football.\n\n“EA SPORTS is at the epicenter of global football fandom, and we recognize the role we have in representing and elevating diversity and participation in the sport,” said Andrea Hopelain, SVP of Brand, EA SPORTS. “Our commitment extends beyond the pitch in the virtual and real world. The Starting XI Fund reinforces our dedication to unrivaled authenticity and representation in our games, and also showcases our focus on being changemakers for the future of the sport.”\n\nEA SPORTS has also announced a multi-year partnership with the UEFA Women’s Champions League (UWCL), which will allow both parties to deliver a more impactful experience for women’s football fans around the globe. Starting early 2023, EA SPORTS™ FIFA 23 will feature the knockout stage of the UWCL, with clubs incl...