Holding in Company

For immediate release, 20 June 2007 International Brand Licensing Plc ('IBL' or the 'Company') Holding in Company On 19 June, IBL was informed that, as a result of recent purchases, Helium Special Situations Fund now holds 3,550,000 ordinary shares in the Company. This holding represents 10.57% of the total voting rights of the Company. For further information please contact: Paul Foulger / Adam Reynolds 020 7245 1100 International Brand Licensing Plc Romil Patel / Katie Ratner 020 7448 4400 Blue Oar Securities