Business
Leaf Mobile Partners with B Real of Cypress Hill on New Mobile Game
B Real Has Inked an Exclusive Worldwide Multi-Year Agreement with Leaf Mobile VANCOUVE...
About this update from East Side Games Group Inc
[{"type":"text","content":"Leaf Mobile Partners with B Real of Cypress Hill on New Mobile GameB Real Has Inked an Exclusive Worldwide Multi-Year Agreement with Leaf MobileVANCOUVER, BC / ACCESSWIRE / July 23, 2020 / LEAF Mobile Inc. (TSX.V:LEAF), a leading creator and publisher of counter-culture mobile games, today announced a 5 year worldwide exclusive partnership with B Real of Cypress Hill for the development of his first featured mobile game. The game will feature B Real's likeness, voice, music, and creative influences throughout his career. This is B Real's first foray into the mobile game space and builds on his success across his Breal.tv website and YouTube channels which feature the \"Dr. Greenthumb\" podcast, \"The Smoke Box,\" and \"Mediation,\" along with co-hosting Vice TV's hit series \"Bong Appétit.\"Darcy Taylor, Leaf Mobile CEO, stated, \"We are tremendously excited to welcome B Real, Multi-Platinum, GRAMMY® Award nominated rapper, businessman, cannabis advocate, and social media star to the LEAF Mobile family. His career and impact on counter-culture is legendary as he continues to be a leading voice through his social media and digital platforms. He is an incredible addition to our \"Green Games\" universe, with over 1.2M followers on Instagram, over 250K followers on Twitter, and 700K subscribers to his YouTube Channel \"BREALTV.\" Cypress Hill's lifetime album sales have eclipsed 20M and B Real has an enormous and loyal audience that have supported his brand and content for decades. We are extremely excited to show B Real's fans and followers our mobile game. This partnership significantly expands LEAF's audience and places LEAF Mobile in a position to build-on the significant growth we have experienced thus far in 2020. We look forward to a long successful partnership.\"\"Throughout my years in the entertainment industry, I have always been open to new and creative ways to connect with the world. Going digital and bringing Dr. Greenthumb brand to the cyber universe gives us a new platform with infinite possibilities to build on, and I am excited to take the journey.\" - B RealCurrently slated for worldwide release in the first half of 2021, LEAF Mobile will provide additional details regarding the game's development and B Real's involvement at a later date. The upcoming free-to-play mobile title will be available worldwid...